Never settle for the less, most people who succeeded have the notion that "its either the first or nothing else.
The first human to the moon is "James Armstrong". Who is the second human to the moon? Most people don't know, even myself don't. Everybody wants to be reckoned with the first, they love to be known with first and always want to prove they know the first..
Its been a while since have been watching football matches in the television with different awards awarded to individual players and teams. I have never heard of second world best, awards are only given to the best player, awards are given for best goal, best keeper and best coach. Award is even given to the best team because two teams can never be first at a time. The second collect medals and the first take the trophy.
To be first in anything, charisma and determination is most needed. When you are focused to be the first, you will never have the mind to be the second best.
"Try to be the best and nothing less"