A keyword is word or phrase that attract a lot of readers
From my research and experience, i have discovered there are only 2 types of keyword.
- The keyword that sells
- The keyword that bring you cash from ads like adsense.
The keyword that sells are keywords like "product names" for example LG PHONE, SAMSUNG PHONE, CAMERA REVIEW.
These keyword will make money from Jumia, Konga, Amazon e.t.c. You will build your site around these keywords to get traffic from google and redirects the visitors with your affiliate links to those sites and get commission when that time sells. The keyword that will bring you cash from ads are like information,local search, services e.t.c
FINDING A PROFITABLE KEYWORD
Our perspective about something been profitable is different from each other. For me a profitable keyword is this,if i can get double of my investment within 2-3 month.
Now let go to how to choose a keyword that you can rank.
Step 1
Choose a seed keyword,for example"LCD TV" put that in google keyword tool and try to find long tail keywords that have searches more than 1000 monthly search. The more the better,but dont forget it get tougher to rank as search goes higher after that export the list to excel or txt file.
Step 2
type-intitle:"long tail keyword" in google or in your browser and the less the result the better, so for example you find a keyword under 1000 result that is good keyword.Repeat the same process with all the long tail keyword you've found before.
Step 3
finding the competition of the keywords.You do this by copying all the keyword you've found and go to www.keywordrevealer.com,it is a free comp checker tool for up to 10 keywords/day. Put the keywords you find on the tool and click evaluate.If you can find a keyword that has lower than 25 competition score you will most probably can rank that keyword with the method below. If it is lower than 20 or 10 it is even better.
Now you get your target keyword.We will choose 2-3 more long tail target keywords and check in keywordrevealer.com as you do before.
Step 4
Now copy and paste long tail keyword in google keyword tool and get their monthly searches,for example your target keyword " ladies bag" have 1000 monthly searches. Your long tail target keyword is "dark ladies bag" and have 400 searches/monthly. If the total searches of target keyword + long tail target keyword are between 2k-3k it is a profitable keyword.