Hey friends,In the age of Internet, many people are addicted to social media, some of them forget to brush their teeth, but they check their notifications of facebook. These is because 40%of work in our day,we do just because of our habits, we didnt think to do this things.
Do you know how this apps are able to manipulate us and became our habits.
You can use this techniques for creating your sucessful business.
You can form a Business model that became a habit for your consumers
So, these hooked up technique are created in fous stages.
Stage 1-Triggers
First this company create triggers for customers, Again Triggers can be internal or external,Internal like the consumer is bored and he open to facebook to see feeds, or triggers can be external like advertisements or calling of friend to use the product.
Triggers dare customers to use the product or the app, and he became excited towards it.
Stage 2-Actions
When the consumer became excited to use the app, He will do the action to use it,and the creators make it easy to use the app, for example:When we are bored it is easy to open facebook and watch newsfeed.
So, customer will do this action again again. Due to taking actions many times, customer are attached with the site and became addicted to it.
Stage 3:Variable rewards
Just imagine if ask you to do a simple work and I give you A choclate for that, you will do the work many times but after 3-4 times you will be bored and not do the work, But when I will give you different rewards like money, cloth, chips then it will be easy to you to do it for than 100 times and this is also a techiques to do became a habits
This is used by many gaming apps like Pubg, when we play it we recieve many achievements and encourage us to play the game.
Stage 4:Investment
This is the main reason we cant stop the habit, Suppose you have exercising for 1 years you have fit and flexible body and now your friends are saying to leave your exercise, can you leave it. Most of you will reply No, It is because you have invested in your body and you can't afford a fat body.
Same trick goes to famous companies like facebook and instagram, we have invested our time,energy and memories in this app, and it became uneasy to leave this apps.
So, Friends this is a strong technique I Hope it is helpful for you.