__BASIC BUSINESS PRINCIPLE_

THINGS WE NEED TO DO TO BE SUCCESSFULL

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FIRSTLY, __DEVELOP YOURSELF through learning and practicing by constantly creating, passionate, not compromising on your standard, attending any business school which lead to PROFESSIONALISM; this would determine your level of excellence and to deliever excellently is very expensive and sacrificial which can be achieved through dedication, resilience, hardwork, diligence and other core values you can think of.

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SECONDLY,__KNOW YOUR TARGET by identifying the type of area you want to specialize in, for example, A makeup artist target area are parties, bridal industry, fashion shows and the likes.
It takes networking, offering value, the place of prioritizing, having a dream and also looking at the factors and circumstances on how to lower or increase your price.

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LASTLY, __SOCIAL MEDIA
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I mentioned social media because online is the future, your content have to be in trends by;
-gathering data and information
-social listening and active engagement
-feedback
-transparency which help build customers to get advocacy
-right facility to provide services
-sharing customer's testimony
-from referral develop a team, structure i.e the next generation, reward them
-create a website, business page which gives option of services, use appropriate keywords or #tags,define your personality or brand.