If you've never heard of the term "fintech", it stands for financial technology and it's all the rage these days. Fintech companies seek to make financial services more transparent, efficient and cost effective with the use of technology. It's the intersection of finance and technology and promises to improve the overall customer experience in the process.
Like every industry, Fintech has its commentators and influencers. Onalytica has compiled a list of Fintech's most influential people based on their social media reach and followers. How much impact these influencers have on the market isn't clear, however it's interesting to note what topics they talk about the most and what's generating the most discussion among their followers.
According to Onalytica, " It’s interesting to note that the most popular topic among the fintech influencers was Blockchain with a 28% share of voice, proving that the use of blockchain technology is leading the discussion and driving the most conversations among the top fintech influencers."
"Bitcoin was the 2nd most popular debate driver with 27%, followed by mentions of Startups with a 22% share of voice. Payments received an 7% share of voice, followed by Brexit with a 5% share of voice. Other frequently mentioned topics among the top influencers included Regulation / Policy, Customer Experiences, Mobile Payments, E-Commerce and IBM which all received a similar share of voice (ranging from 2-3%)."
If you'd like to learn more about the Fintech space, you can follow influencers like Spiro Margaris who brilliantly states " “I strongly believe that the future of the financial technology (fintech) industry is as promising as ever, regardless of Britain’s decision to exit the European Union (Brexit) or any other stock market corrections to come. That does not mean that many start-ups will not disappear, be bought or merge with other companies along the way, but the fintech industry is here to stay. Besides, there will always be new entrepreneurs developing innovative start-ups that will change the financial industry for the better and positively disrupt the status quo." I would contend that Steemit fits nicely into the disrupting the status quo category.
It will be interesting to see how these mainstream Fintech commentators report on Steemit in the weeks and months ahead. Stay tuned.
