How can you get successful?
Are you a millennial wearing a flannel shirt to work?
Success starts with your dress and posture—how you present yourself to others. You should dress as professionally as you can afford to dress. At least dress to the level that suggests you can buy the products that you sell.
The more successful you look, the more successful you will be. People can get offended by a lot of things but they will never get offended by you wearing a suit.
White is great. A white shirt, a white blouse goes with everything. Stay away from trendy and cool. You aren’t looking to be hip, you’re looking to be professional.
You want to be seen and treated like a professional?
Be as conservative as possible.
Common mistakes salespeople make include:
1.Wearing sunglasses— Sunglasses hide your eyes but you want to have clear, bright eyes your customer can look at. It doesn't make you cooler, it makes you more unprofessional.
2.Smoking— Even if your customer smokes, don’t do it with them. Nobody needs you lighting up.
3.Eating in Front of the Customer— Save your snack for when you are by yourself. I don't need you chewing while I'm trying to make a decision on a product or service.
4.Bad Grooming and Hygiene— Have good breath and cut your fingernails. Have polished shoes and clean cuffs. Nobody wants to see your beat up, stained cuffs. And yes, get a haircut.
Regardless of how you dress, your presentation depends on what you know. I can put you in a $5,000 suit and if you don’t know anything, you’ll just be a $5,000 idiot.
Back up your professional look with knowledge.
Put everything together—great knowledge and sales skills, great attitude, and great dress, and you’ll be on your way to being a professional. Suit or no suit, the biggest sale you’ll ever make is the one you make to yourself. Do you think you're a professional?
So go out and start dressing more professionally. You will become more confident because you will feel better about yourself.
Be Great,
GC