Hello Hive!
I've been a little busy with a few projects but have finally found time to share some that have come to fruition.
Past few months we have all been in lockdown and one particular thingy that funnily people were commenting about it wanting haircuts!
So I was chuckling when I was commissioned for this prooject for a Salon chain!
It was a challenging experience, working out the perfect message to represent the relationship of Enrich Salon with their customers and their commitment to safety during these times.
I went through 5 versions of the peom before the final one was approved.
Thankfully enough, my piano composiong behind the poetry narration was approved in one shot š
The poem is artfully narrated by my friend Mehak Mirza Prabhu, who is a fantastic sotry teller and VO artist āØ
Here is the final Ad film:
Here are the lyrics in Hindi:
Behissab badhte baalon se
Din hai lagte saalon se
Aayine se door karte
Badalte inn halaaton se
Saamna karne ki,
Main ko Hum banane ki
Zimmedaari hamaari hai
Har baar hum jab milte hai
Aapko thoda aur jaante hai
Aaj ye kahaaniya, ye nuske, ye chutkule
Hamaari dosti ko khoob pehchaante hai
Rishta ye hai gehra hamara
Sehat par hai pehra hamara
Hifazat khud ki aur aapki karna
Maksad yahi sunehra hamara
Phir aap jab daftar jaayein,
Phir jab koi tyohaar manaye
Aayine ko dekhte hi
Chehre par jo noor aajaye
Usse banaye rakhne ki
Zimmedaari hamaari hai
Zarurat aapki humne pehchaani
Barteinge hum har saavdhani
Hai bharosa poora humein
Hamari tarah, aapne bhi haar nahi maani
Yakeen hai humein
Jab hogi phir mulakaat
Aap milenge humein
Ussi bharose aur vishwaas ke saath
Aapke sir ki shaan ko
Diwali ya Ramzaan ko
Chehre chaahe chipe hamare
Par aankhon se iss muskaan ko
Phir khilaane ki
Main ko Hum banane ki
Zimmedaari hamaari hai
Translation (ofcourse it will be more poetic in Hinid, but here goes š) :
With the hair growing unaccountably
The days feel like years
These changing times
That are turning us away from our reflections
To face them,
To turn the Me to We
Is out responsibility
Everytime that we meet
We know you a little more
Now these stories, these little jokes and chats that we share
Know our frienship really well
This relationship of ours runs deep
We will be guarding your health
Your and our safety
Is our shining goal
When you go to office again
When you celebrate abother festival
We have the responsibility to maintain that shine
That comes on your face when you look at the mirror
We understand your requirements
And we will take all the safety measures
We are sure that like us,
Even you haven't given up
We are sure
That when we meet again
You will meet us with the same
Trust and confidence
It is our responsibility to maintain
The pride of your head
On Diwali or Ramzan
Thought our faces are covered,
It is our responsibility to bring out the smile
Through your eyes.
Let me know what you think about the poem and the music.
Do let me know in the comments if you understood the idea :)
