If you’re looking for ways to make money online and seeking something that’s largely passive once you have set it up, then it is time to look at digital products. Much like physical products, these are items – typically files or software – that people can use on their computer.
The great this about these is that because they’re software and files, there’s no shipping to be done. Even neater, once a digital product is ready, you don’t need to do much else except sell it – and once your sales funnel is in place, everything pretty much chugs on ahead for you.
Now, one of the best ways to sell digital products is through a blog, and that’s the option we’ll be looking at here. Blogging might seem like it isn’t that much of a lucrative business, but you would be wrong. It’s best to look for a niche that you are already interested in (you’re going to be writing a lot of content, so you want to keep your motivation up, which is easier if you like your niche!).
So, let’s skip the building a blog process which deserves its whole own post, and assume that you are at the point where you have a decent amount of traffic coming in daily. If you haven’t monetized that traffic yet, then its time to start doing that.
The great thing about digital products is that you don’t necessarily have to make them. Take affiliate marketing, for example. So many companies offer easy financial rewards here, and oftentimes all you need is a link for people to go there and buy. This can be as easy as a simple review, or an embedded link in an article.
If you want the big money though you’re going to want to dial the notch up a bit by creating an opt-in and freebie to kickstart your mail list. If you’re crining at the thought of doing a lot of work here, then take a look at what PLR has to offer.
If you don’t know what PLR is, it’s basically digital products that you can rebrand and resell (or just reuse). If you want a literal biz in a box where it’s all ready to go, then you are going to love PLR. One word of caution though: check that you’re getting a good, quality PLR and not a crappy one.
Why? It’s pretty simple: people judge you by the quality of your materials, and having a powerful and high quality opt in is the best way to keep them interested. If you get their email address and they get crappy info in return, you’ll very quickly see that you’re going nowhere fast.
So what do you do with this email list? Well, to be brief, you have a blog, and you have a niche. If you look on JVZoo, Clickbank, and similar platforms, you’ll soon discover that there are endless products for you to sell with affiliate codes. Software, courses – the whole lot.
You can even work on developing your own digital products or on building your reputation as an expert through education. Online teaching is a huge industry now, and a great way to make money. Better yet you only have to record the course once, and it’s a great source of traffic for you. This isn’t for everyone, but if you don’t mind being in front of the camera and you have the smarts on a subject to teach it, then this is something that you should consider.
The bottom line here is pretty simple: you should be selling digital products simply because people love them. Nobody likes waiting for their physical products to be shipped: digital products come within minutes. Nobody likes trawling across the web for expert information over diverse sites: digital products pack it all into one simple product that they can access right now.
You should love them as well, simply because they cost you less in time and money to make happen. Take PLR for example: sure, you have to pay to get your license, but I want you to consider how much time it would take you – and money to hire various pros to help you out – doing this yourself. 9.99 out of 10 times, it’s a complete no-brainer!
But the best thing of all is simply that these are almost guaranteed sales forever – digital products don’t really go off. And while you would do best to focus on evergreen products such as a dieting, you should remember that fads come and go. Remember fidget spinners? Now, there were plenty of digital products about those when they were big, but these days they’re collecting dust. So, be smart when looking for digital product ideas and pick something that doesn’t go out of date fast.
All in all, digital products are an awesome way to make money and a superb way to monetize your blog, especially if you have traffic already coming in. The more traffic you have, the more money you can make – and digital products let you focus on the marketing to get traffic rather than constantly working on one-time monetization offers. What are you waiting for? Get started today!