The Facebook social network forbids the advertising of cryptoLooks, de-monopolizing that it interprets virtual currencies as a means of speculation and fraud.
If, up until now, a majority of financial institutions have spoken out against the battlefield, the latest independent rating comes from an internet company - something that does not put the cryptolight in the good light.
Facebook introduced a new policy that aims to remove advertising messages that "promote financial products and services that are regularly associated with misleading or promotional practices," CNN reports.
This includes promotional virtual currency promotions, such as banners, as well as promotion of ICO (Initial Offering of Digital Assets).
The new policy aims to protect consumers from fraud.
Facebook points to an example of an ad that will no longer be visible to social network users:
"Use Money from Your Pension Fund to Buy a Battle!"
The craze around the crypto-points provokes the emergence of more and more sites, ads, Facebook pages, and so on, promoting the capabilities of block technology and virtual currencies.