I understand why you might think this but also consider that it is still a revolutionary and relatively brand new website. A lot of people don't understand it yet, including me as you can see this is my first comment. This may be why the circle jerk type posts are upvoted.

I think it may just be a phenomenon that will slowly diminish as the novelty of the site wears off and people start to get used to it as a concept. Until then many users are searching for "the catch" of writing for free due to not reading the white pages completely (guilty).

Give the site some time to gain equilibrium and new content. Posts like these aren't bad for the site, I just think the project is just currently scaling and as a result we get the kind of front page content that is frustrating. It isn't a sign of the site failing though, think of it as growing pains.