Nice piece. I had to quit my job because I didn't like who I was becoming. I've spent the last year or so asking myself tough questions to regain my values/identity and subsequently be able to act authentically. I'm very happy right now, especially with the progress made, but socially withdrawn. Mainstream just-about-anything seems phony other than the few examples you mentioned, so it's hard to relate to people or pretend to care. I suppose it's up to those who recognize the value in their truth to act accordingly, though I did lose many friends, I gained a couple that are very worth having. I think acting authentically is linked to courage, which the younger generations seem to have. They focus on individualism and empathy which define their social moral grounds. I'm hoping the next revolution we have will be one of ethics, built by those courageous enough to be themselves and do the right thing.
RE: Where’s The Beef? : Sacha Baron Cohen On Authenticity