The Chinese version of ONO launched some few days back and there have been a lot of excitement In the EOS and Steemit communities and this stems from the fact that many believe that ONO is a kind of Promised land for those who is looking for an Ideal home to grow in the fast growing Blockchain space
Over the past few weeks as more people read the ONO White Paper, we have seen a lot of posts by Steemians about how to create better communities , how to consider the end users of your product and all that. This post however is not a Comparism between ONO and Steemit, if you are here for that , you can stop reading now
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While it is true that Ke Xu shows her care for Community with the way she structured ONO. I believe she is doing what I call Tribal Branding.
The major thing that should be at the back of your mind whether you believe in Steemit or ONO is how you can help the Human race progress. At the end of the day the Human animal is a social animal and our very survival depends on our ability to form communities
So what is a community ?
A community is a group of people with common culture and belief
When we are surrounded with a group of people who believe what we believe, something amazing happens. Trust emerges. And trust does not always emerge from perfect people
Trust does not come from doing what you say you will do, that's reliability. We all have friends or family members who have shortcomings but we still trust them. Trust comes from being with people who believe what you believe
As I interact with people in the Cryptocurrency community who are not Steemains, they are always largely surprised by the level of community building that is going on in the Steemit and EOS communites, they are always largely suspicious and confused and that is because in the other cryptocurrency communities real bonding is hardly taking place
I am in the Telegram groups of some of these projects and there are two questions which are always thrown around and they are
When Moon ?
When Exchange ?
And I am not saying that this is not present here in Steemit or the EOS community. Majority of the people who are waiting for the ONO launch believe that it is a place for them to start afresh and become Whales since they missed that opportunity with Steemit. But the truth is that if you are not a builder then your ONO story will become very much similar to your Steemit story
I stated above that Ke Xu the ONO founder understands what I call Tribal Branding. So what is Tribal Branding ?
Tribal branding is the process of putting out your beliefs and values out there for the world to see
When you do this, you end up attracting people who believe what you believe and then community building occurs. Majority of people building ONO are those who believe in the belief Statement Ke Xu put out
People are the greatest resource on Earth, you need them in whatever you are doing. In a community we all have our strenghts and weaknesses. The goal is not to work on your weaknesses, the goal is to amplify your strenght and surround yourself with people who can do what you cannot do, or go where you cannot go
But this is not just based on Skills, application or experience. It is based on what you believe. Simply finding someone who is good at what you are bad does not guarantee instant synergy or trust. The sense of trust comes from the sense of common values and beliefs
We go along our daily activities and also take risks with the belief that if we fall, those within our community will be there to pick us up
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If You Don't Understand People, You Don't Understand Community
One of the major characteristics of any Human being is the desire to be heard. They thrive with the knowledge that people out there care for them and what they have to say. I am writing this post because I believe that there are people out there who care for what I have to say
So for those who are waiting for other Blockchain Social Media platforms like Appics and Narrative to launch, you have to know that whatever thing you desire. Humans are the key. Every method of Value creation is tied to Humans. It is their satisfaction that brings your reward
I know that we all want to write post that makes hundreds of dollars and turn out to become Whales. But true wealth comes from value creation. The key to making it on Steemit or any other Blockchain Social Media that pays you for content is by creating Value and you also have to look beyond the reward pool. The fact that it exists does not mean that all your rewards should come from there
I am of the opinion that one of the the early negative effects of the current Blockchain system is that it has made people Lazy. Everyone is looking for the next Bitcoin or Etherum to Invest in so that they can make 100x gain, cash out and retire to an Island in the Carribean
It is very few people who are really thinking of ways to add value to the system and help in building the Infrastructure that will help the Blockchain grow. Becoming a person of Wealth is not enough, you have to become a person of Value. Be the one who builds something, rather than the ones who is looking for ways to benefit
The International version of ONO will be launching next month and if you are not someone who has the desire to build something then you will not survive there. From the White Paper you will find out that what ONO needs now is community builders and not those who are coming to cash out the ONOT tokens. Your relevance on ONO will be hinged on you being a giver and not a taker
A little research will show you that all of the people who are playing a part in the building of ONO are those who have built communities that helped people on Steemit ranging from 
to 
. And the reason why they are at the Center of ONO developement is because they believe in the statues of ONO and they are willing to help build It.
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On Steemit : Reacting To Culture
Steemit has changed quite significantly over the past few months.Every thing is becoming multi facted and has multiple layers.For a long time people could not tell the difference between STEEM and Steemit, but with the rise of other frontends, STEEM is making that progression in people's mind from being a Platform to becoming a Brand
There has been a lot of Storms in the Steemit Community and the most prominent topic that causes these storms in the rise of voting bots and this has discouraged many people from Interacting and creating content, but the truth is that when you come to a place where you are completely unemotional and all you are doing is reacting to culture then that's when you can actually build something
I agree with Steemit witness and Community leader who Implored those who create good content should also make use of voting bots unless the shit posters will win.
To say the truth, community building is hard. But it is something that you really have to do. And the only way to survive on Steemit is still by building a community around what your core beliefs are. You have to put it out there for the world to see
You also have to seek others forms of collaboration that will bring you value outside the STEEM ecosystem. 
of Shark School brought a lot of suggestions in his last post of ways to get value from a community outside Steemit
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On ONO : Engagement From Scratch
ONO was designed with community paramount in the mind of its creator. Ke Xu chose to decline Investor Money because she already has an experience with ERA her previous Social Media project. Investors will mostly want to get their ROI and may not pander to the Idea of building a community first
This is good news for people who are really serious about building an audience and creating Value. One of the most rewarding aspects of blogging is having an engaged audience. The challenge is building that audience from scratch
There are many ways to do this, but there are specific ways to do this. In my 16 months of blogging on this platoform I have learnt many things about creating content for the public.
So if you are creating an ONO Blog these are the things you have to keep in Mind
Pick The Right Niche
I know that by now some people will be already planning on how they will take the ONO Cryptocurrency tag with storm so that thy can get followers fast.But the truth is that you can create your blog around any topic you chose
ONO gives you the ability to display ads on your Blog. And building your blog around a topic may make it easier for run ads based on the kind of content you publish
But when creating a Niche you have to ensure that it is a topic you have interest in so that you can consistently create the type of content that invokes interest and learning for others. Without this it will be nearly Impossible for you to create an engaged audience
Define Your Audience
When creating a product or service, you have to determine who you are creating in for. Your target audience does not develop on its own. You have to plan it out . This is very crucial as it will dictate the kind of interaction you have with your audience
When it comes to Interaction you also have to approach it with humility.
Every Teacher was Once A Student
