Trade relations were always present between people in whatever century they lived. Whether it's the middle ages, the nineties or the 21st century. People always create some kind of product, sell it, and someone buys it. In this chain, the logical principle itself remains unchanged, but the tools begin to acquire a completely different character. Since progress does not stand still and modern society is constantly evolving forward. Therefore, the means of communication between sellers and buyers are painted with other technological paints and techniques, with the help of which there are long-awaited sales of goods or services.
Problems
However, despite all the technology of society in the world is still open position, which would be able to connect all the sellers with their potential audience. At what to do it qualitatively, reliably and safely. After all, what we now have is expressed in some single resources in the form of a website or a social sales channel.
In recent years, social sales channels began to gain unprecedented popularity among all sales participants. Because people are much nicer to see a photo or video recommendation about a particular product from another person, whose opinion they trust and listen. I think you have long had time to pay attention to how many now appeared in the world of bloggers, whose social channels have long been full of various promotional products. And as practice shows, this kind of sale is almost one of the most effective.
But alas, they hid a number of problems which until now tried many to solve. The first problem is that there are no controlled measures of calculation that allow advertisers to identify specific figures on the girth and statistics of viewing each individual advertisement. The second problem lies in the transparency of all actions and the statistics provided by the social resources themselves. And the third problem lies in the payment of the commercials, posts and other marketing pieces, which are extremely necessary for the advertisers themselves.
To solve this problem, the specialists of one very interesting project intend to develop their multifunctional platform with all the ensuing technological tools.
About the project
The platform itself will be called ASTRA, and its internal token will be Gemstra. If we talk about the platform, it will present to us a whole range of technological tools for retail trade, broadcast just through social sales channels.
To promote all of this system will be the modern technology of the blockchain, which in the framework of social selling will be in effect all the laws of a decentralized network. This means that all relationships between brands, as well as retailers, sellers and buyers will be transparent, reliable and safe.
Design feature
Due to the variety and number of different tools and functions, retailers and any other brands will finally be able to effectively participate in all social sales. Since they will gain the same advantage with which they will be able to make their own protocols of action, as well as monitor all the numerical indicators.
This model will also contribute to the further development of the entire decentralized infrastructure in social sales, as well as the use of cryptocurrency tokens GEMS in the relevant business industry.
Advantages
Since the platform is equipped with all the technical characteristics of blockchain technology, this fact allows not only to improve all communication tools for interaction between sellers, brands and their customers, but also to bring all their business relationships to a new high-quality level. Where the key to success will be transparent Analytics, as well as genuine data in every sense of the word. People will finally be able to trust each other more, and producers at the same time earn honestly. As for me, it's just brilliant. Moreover, all business transactions will be controlled by a specially designed, under ASTRA system, smart contract, within which all conditions of cooperation from the guarantor to the contractor will be prescribed and Vice versa.
At the same time, the system will have a number of separate blocks, each of which intends to reveal a particular area of its influence. This will include such blocks as: Knowy, Live Business Boutiques, Module DASH and others. Moreover, the whole group will be supplemented by a GEMS token, which will be used by the system as a reward.
Token
If we consider the technical features of the GEMS token itself, then it itself was developed according to the prototype of a dozen other similar coins, which were also created on the basis of the Ethereum ERC20 standard blockchain. Only for the development of their system, the developers will create 2 billion utility token.
However, only 40% of them will be allocated for public sale, the remaining part of the coins will be distributed among the development team of their partners and other technical aspects.
The distribution of tokens is as follows:
Partners & Investors
Conclusion
If we talk about the concept as a whole, I believe that such tools will only contribute to the further development of the entire social industry as a whole. Since people in their use will receive high-quality and decent tools with which they can achieve even greater results in the most honest and open way. This means that the positive outcome of GEMSTRA is guaranteed.
If you are interested in the concept of the project seriously enough and you would like to get a lot more information, I am pleased to recommend you to study all the technical documents of the project, as well as its official and social resources. Links which you will find at the end of this article. Thank you for your attention and good luck!
Official resources of the Gemstra project:
