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Digital Marketing Terms 101: A Glossary of Must-Know Marketing Lingo
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According to the current 2018 trends, marketers will spend 15 percent more on digital marketing while simultaneously reducing their budgets for traditional marketing.
While that doesn’t mean that traditional marketing is obsolete just yet, it does mean that your marketing focus might need to shift in coming months. Consumers are spending more time online than ever, so a transition towards digital marketing makes sense. But are you ready for the digital marketing terms that will come along with it?
Whether you’re a seasoned pro or just starting out with digital marketing, it’s easy to get lost in all the CPCs, PPCs, UGC and other digital marketing terms. But with our help, you’ll have a better understanding of digital marketing terms, abbreviations and definitions — and exactly how to implement them!