There is an immeasurable amount of information on the Internet and every day more and more is created by users. Truly everything that a company or an individual might need to plan their business, marketing, education or any other venture lies within the World Wide Web. Unfortunately coupled with its great potential, this data brings the need for time, money and expertise to actually make use of it.
This is where information firms come in. Information firms have databases sorted by different parameters that they sell the access to, to large corporations in order to help with market analytics, customer profiling, etc. The data industry has become huge in the recent years, with billions of dollars being put into research, as it is the best method to ensure success.
Data is expensive. It is no wonder that only the biggest, best funded companies can afford to take real advantage of the data market. In addition, security and privacy of personal information is of the essence, so it makes sense that the information firms deem it too dangerous to sell their data to smaller, unverified and untested entrepreneurs.
DataBlockChain.io, a platform developed on the basis of blockchain, aims to disrupt this industry by radically changing how the data brokerage operates. Transparency and immutability of blockchain will allow to see how the data is used and track whether the data provider is compensated accordingly.
A complex AI system called Smart Indexing Engine will provide an unprecedented ease of use and sorting of the information according to the clients requirements. This same AI will also score the data based on confidence in its relevance and accuracy. The machine learning will speed up and cheapen the whole process, giving millions of clients across the globe an opportunity to enjoy the same benefits that only large corporations enjoyed in the past.
DataBlockchain will be governed by Smart Contracts and a transparent ledger will be used to keep track of all the payments, invoicing and management on the platform. The cryptocurrency that is essential to the proper operation of the system is called DBCCoin, and it will allow the payments to be instant, while avoiding bank/wire transfers.
Just to give you perspective of the sheer scope of the project, here are a few of the use cases for DataBlockChain.io:
- Data for Online Marketing
- Data for Customer Retention
- Data for Risk Management
- Data for Health Insurance Companies
- Data for Background Checks
- Data for Customer Acquisition
- Many more
There is a number of different revenue models implemented in the Data Blockchain platform to ensure the financial success of the platform, as well as provide options for clients with different needs and possibilities.
Data Blockchain has an exclusive agreement with Media Direct, Inc. that provides information to the highest profile companies of this world, so this project is sure to attract a lot of attention.
If you are interested to read about the back-end of DataBlockchain.io or participate in the token sale, please check out links to their website and whitepaper below.
So what do you think is the future of data firms? Is the switch to Blockchain inevitable? Have you seen data guided strategies at work before? Tell me in the comments.
DataBlockchain Official Website
DataBlockchain Facebook and Twitter
Author's bitcointalk: OceanWind33