This colour is one of the most widely used colours around the world, it is considered as a global colour because of its elegant but simple appearance.. That is why this colour is used in office spaces, company logos and as theme colour for most online platforms especially social medias ( Facebook, Twitter, steemit, etc)
Characteristics of the blue colour:
This colour is the best option if a serene environment needs to be created because it creates a relaxing and calming atmosphere in a room and association with the sea and the sky.
It is said to help normalize heart rate and reduce blood pressure and is often applied in designs that represents cleanliness and responsibility..
The blue colour is associated with: Trust, honesty, loyalty, the Sea, the sky, peace, Sincerity, tranquility and intelligence..
Blue is considered as a stress reducing colour therefore it is being used mostly in designs for masculine representation and corporate audiences as it is a colour that invokes trust, security and honesty as a result is strongly advisable to be used in designs for companies, products and services that tend to induce feelings in the hears of their audience..
Because of its association with the sky and the sea, the blue colour is used and works so well for designs that promote those entities. Example if a product relates to the sea or water generally (Bottled water Or surfing equipments) the blue is the best option to be used in designs of its logo or product package wrapper so that it can induce that "Aqua" feeling when ever customer comes in contact with those products..
Blue is also known as an appetite suppressor, so it is not advisable to be used in areas that are food related the kitchen, dinning or even in public eateries. Using too much blue can b very stifling and be seen as old fashioned depending on the shade of blue used..
Blue is a traditional colour because in the western culture, it is used in weddings and called a "Something Blue" tradition where the bride is being given something blue as a token of good luck and also in countries like Iran, blue is used for mourning..
The blue can be combined with different colours such as white, yellow, brown, purple, pink, etc..
The blue colour is a very lovely And friendly colour..
I hope this article helps every reader in making the right colour choice and knowing more about the Blue colour..