The American company Amazon ended the day as the world's most valuable publicly traded company by overtaking Microsoft and Apple, the major rivals with the market close on Monday night.
Jeff Bezos, the founder and CEO of the company, is the world's richest person.
Amazon 's market value reached $ 797 billion at the close of the market on Monday evening. The market value of Microsoft following Amazon is $ 783 billion.
The market value was one trillion dollars
Amazon's market value reached $ 1 trillion in September. But then, especially in technology companies, the market shake swept from the market value of Amazon.
So, how did Amazon survive in the first place with its rivals passing Microsoft and Apple?
According to the US economy news website CNBC, there are 5 reasons that make Amazon attractive to investors.
- Cloud technology
Although Microsoft's cloud technology is developing faster than the Amazon, Amazon's cloud technology services have an annual revenue of $ 23 billion.
According to the Synergy Research Group, Amazon controls 40 percent of the cloud market for the public.
The company's cloud technology, known as Amazon Web Services (AWS), offers more than 140 services for developers.
AWS, which is opened to countries such as Bahrain, Hong Kong, Italy and South Africa, is expected to reach a $ 10 billion agreement with the US Department of Defense.
AWS has recently managed to connect large companies with long-term contracts.
2.E-commerce domination
In recent years, while Amazon has moved to a number of different services, the main foundation is still e-commerce.
Last year, half of the US e-commerce sales took place on Amazon.
Amazon plans to expand its geography, opening to other major countries such as India.
It also buys retail companies in other countries.
3.Services like health sector
Alexa and ads Advertising activities, among other income items of Amazon, grew by 122 percent in the third quarter of last year. So it reached $ 2.5 billion.
Advertisers are investing more and more on Amazon.
Health care is another area in the Amazon's focus.
Last year, the company bought the online pharmacy service PillPack for $ 1 billion.
Amazon is also investing in the banking sector.
Amazon Studios is working on a large number of original productions to enable Prime customers to offer Amazon television productions.
Recently, there have been agreements with Nicole Kidman, Jordan Peele and producer Cheo Hodari Coker.
Although Amazon's smart technology home assistant doesn't earn a big income from Alexa, it's seen that users are shopping through Alexa.
4.Strict leader team
The biggest difference between Amazon and other technology companies is that Amazon is the leader team that is more tightly formed than others.
Jeff Bezos, CEO of the company, has created a loyal team of leaders at the top of the company, which has been working for Amazon for many years.
The most important feature of the core audience consisting of 20 managers is a stable course.
5.Less fight noise
Analysts note that Amazon has had to deal with fewer issues than other technology companies.
Market analysts say that Apple's problems with the Chinese market, as well as Amazon's major problems, such as Facebook's privacy scandal, are not the main problems of US President Donald Trump's company.
Analysts say Amazon is struggling with less risk than other technology companies.
On the other hand, Amazon is one of the most valuable companies in the world.
For this reason, strikes and protests took place in many different countries where Amazon was operating at the end of last year.
