“There are three responses to a piece of design – yes, no and WOW! Wow is the one to aim for.”—Milton Glaser
In order to survive and thrive in today is saturated mobile app industry, you need to focus on how your user will perceive and interact with your mobile apps. User experience of your mobile application will make or break things, as it is the distinguishing factor among mobile apps. This is where a professional mobile app development company can help you out. How could you enhance the user experience of your mobile app? Here are five ways to boost the user experience of your mobile applications.
Make a Great First Impression
Do you know the biggest reason behind app abandonment? It is the poor first experience users have with your mobile app. Your app sign in screen is the first thing user sees when they fire your mobile app. If they have a poor experience right there, the game is over for you there and then. Make sure that your sign up form is short and only asks for information that is required. Nothing annoys users more than filling a long form at the app startup screen. The easier you make it for your app users to use your apps, the more they will use it and the better will be there user experience.
Micro-interactions
Think in terms of how your users will interact with your app. Which features they will use the most. Focus on making your app interaction more personalized and tailor it according to user needs so it feel more natural to them. This way, your user can easily create a connection with your brand. As a result, they will come back to you app repeatedly. Unfortunately, most app developers ignore these micro interactions when developing a mobile application, which is why these apps fail to meet user expectations.
Take Advantage of the Screen Real Estate and Resolution
Large screen smart-phones commonly known as Phablets have became the new norm these days. Moreover, mobile screens are packing more pixels than ever before, making it much crisper and sharper. As an app developer, you should use this to your advantage to deliver a better user experience. Make the most of large screens on mobile devices and higher resolution to deliver your content with some eye candy to attract the users visually.
App Security and Transparency
Another detracting factor that can put off many mobile app users is lack of transparency and security in mobile apps. With scary app permissions to data usage, users are not comfortable in sharing their personal information on mobile apps because they fear that their information will be misused and land into wrong hands. Unfortunately, mobile app security and transparency have never been a priority for mobile app developers further aggravated by malicious mobile apps. Take measures to keep your users data safe and establish transparency in sharing options while making app permissions easier to understand for users and it will make a huge different to the overall user experience.
Reduce the Number of Screens and Taps
Last but certainly not the least is to reduce the number of clicks and screen a user have to go through to perform a single action with your app. The lesser the number of screens and taps, the better will be the user experience and higher will be the user retention rates. All these minor things makes a huge difference and could prove to be a deciding factor for users whether to continue using your app or switch to an alternative.Hook your app visitors and keep them interested by using some of the user experience of your mobile app. If you know any other way to boost user experience of your mobile app, then share it with us in comments section below.