... instruments and services.
Spheroid Universe is a functioning augmented reality (AR) platform that superimposes a continuous layer of augmented reality onto the Earth surface, which is split up into Spaces - plots with precise geographic coordinates. AR objects can be published within Space(s) for aesthetic, entertaining and advertising purposes. These objects can be observed through smartphones, glasses and AR helmets with the Spheroid Universe app. The platform’s main user product is the augmented reality social network. It uses Spaces as the foundation for its business model. Spheroid Universe users can express themselves, create and render objects, interact with them, evaluate them, communicate with each other, leave messages and traces of their presence in this new world.
They can create their own worlds, combine them into communities, fill them with important and interesting content, invite their friends, play, meet each other and have fun. Business gains an opportunity to advertise itself in unprecedented ways in the best places that were previously inaccessible to them. The world of giant holograms that we observed in Blade Runner 2049 and Ghost in the Shell is currently coming to life on smartphone screens and in augmented reality glasses. Augmented reality objects are unlimited in the possibilities of user interaction, size, artistic expression and lifespan.
For this purpose, Spheroid Universe and third-party developers are creating instruments, plugins and apps, continuously expanding the space's set of AR functions for the platform audience, creating AR games, holding AR exhibits, filling up AR stores and offering their projects to the project audience, earning money on it.
Spheroid Universe is an open decentralized augmented reality platform that creates the conditions for participation and earning for an unlimited number of participants: developers, artists and regular users. It is a platform where the platform users (Space owners), rather than an IT corporation, receive the earnings from advertising. Spaces, just like any property, have value. They can be bought or sold. This asset can be leased out for 3D advertising object placement. Spheroid Universe is based on an advertising business model. The platform creates and develops AR advertising services, connecting advertisers and Space owners, receiving transaction revenue when advertisers publish content in the Spaces. Advertising within the Spheroid Universe is an alternative to outdoor advertising in the real world. Both Enterprise companies and small businesses use its advertising opportunities. According to conservative estimates, the international market capacity today already exceeds $246 million annually. Space owners’ rights are already protected by traditional laws. Space is a digital asset that has been created, registered and protected on the basis and in compliance with the laws of the European Union. A Space owner has a right to resell it, lease it out, give it as a gift, transfer it as inheritance, use it as collateral, contribute it to company charter capital.