AUTO-CLUB: BLOCKCHAIN BASED CASHBACK SERVICE MARKET REVIEW

The past few years has experienced tremendous technological advancement and development that has greatly influenced the lives of many consumers. New technological trends go with new approaches to business development, especially with regard to the platform as a payment system. One major problem facing many families today is the issue of preparing budgets, the issue of what to add and remove so as to stay within the budget. To help achieve this aim for consumers, the IAC platform was created.
ABOUT IAC PLATFORM
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IAC is an automated platform bringing together the best features of payment systems, cash back and partnership programs. The family budget has been a major challenge to most families, putting up with household expenses and ensuring that it's within the budget is no small task for either the man or the woman of the house,the high cost of purchasing household items has forced consumers to look where it is cheaper not minding the quality. To provide solutions to this problem, the IAC platform was created, a small group of like-minded people who set an ambitious goal to make the life of consumers better and easier by providing with the best quality goods and services and at wholesale prices

The company is based on the idea of uniting people to jointly solve issues related to saving the family budget, as a result, the new cooperation was in 2014 established as International Auto Club, and in that same year, the website was launched. Slowing the website began to be occupied by suppliers who supply privileges and consumes for whom those privileges are provided. Within the space of over three years, more than 70,000 consumers and over 12,000 have become IAC partners, agreeing to provide discounts and special offers for the IAC participants. To ensure the ease of use by consumers, a mobile App was launched, also to ensure a convenient payment system, a payment system was launched.

The multi affiliate program set in place by IAC demonstrated a particularly effective development, which made it possible to develop the platform with a minimum advertising budget in 250 cities of Russia and CIS countries. For 3years and still counting, IAC technologies have in every way proven its effectiveness. As it stands now, IAC can no longer be regarded as a start-up company, as it has gained solid grounds and is ready even to establish and develop new business in other countries.

All payments made on the IAC platform is transferred to the blockchain using an internal currency known as Auto unit. This payment means and system of mutual settlements allows for transparency and financial security to all registered participants or users, to avoid system centralization and consumers over dependency on the IAC platform, and it also aims at speeding up development and increasing the turnover of enterprises that joined the platform.
PROBLEMS

consumers and business owners conflict of interest
absence of cash back services among market leaders
cash back services are limited to online and not offline stores
note transparency on the part of business owners
low level of clients orientation
lack of effective tools to attract customers
high marketing costs
SOLUTIONS
payments for all manner of merchandise and services are done through an internal digital wallet
rewarding participants for project participation
issuing of co-brands cards in collaboration with Alpha- Bank
Ability to earn on collective referral and receive a percentage of their purchases
opportunity to attract commercial enterprises and earn interest from their turnover.

CONCLUSION
With the IAC platform, the issue of budget preparation is a past phenomenon, the IAC platform has through the efforts if its team provided a platform for consumers to buy quality products at a fair discounted price. They end up buying all they need on their budget and still get to save money at the end of the day.

TEAM
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