Great article. I've been really researching into this Korean skincare buzz. I like their routine. Where many of the Western products seem to have a one size fits all approach, the Korean skincare routine believes in layering individual products that targets a specific treatment/issue. Everyone's skin is so unique, it makes sense. I've finally broke down and started investing in serums to help my skin. It is paying off. Niacinimide, Vitamin C, Hyaluronic acid and AHA are my staples. Of course nothing beats a great diet and exercising but those serums are a life saver.