On July 3, 2017, the petition began circulating, asking Amazon to begin accepting payments in Ether. Addressed to founder Jeff Bezos, the petition reads as follows:
"Amazon.com: Please start accepting the Ethereum cryptocurrency for payments!"
Three years ago, a similar petition asked Amazon to accept bitcoin. At the time, however, the dreams of bitcoin experimenters were broken. Amazon said, "We have considered, but we are not hearing from customers that it is right for them and they have no project in Amazon to engage in bitcoin."
Back then, bitcoin’s market cap was a mere $5 billion. Times have changed. Today, the market capitalization of bitcoin stands near $40 billion while Ethereum ranks second with $26 billion. If cryptocurrency continues to grow in popularity, then Amazon might find it hard to ignore the ecosystem.
As of publication, the Amazon-Ethereum petition has 126 supporters just a few hours after its launch. Regardless of the final count, the public digital appeal demonstrates that the cryptocurrency has reached a wider audience.
We'll see!