Bitcoin reached a fresh, all-time high today, surpassing $7,800 for the first time and moving ever closer to $8,000, the next key, psychological price level.
The world's largest digital currency by market capitalization rose to as much as $7,815.03, according to the CoinDesk Bitcoin Price Index .
At this price level, Bitcoin had returned more than 700% year-to-date (YTD).
The cryptocurrency has had a blockbuster year thus far, breaking through several key, psychological levels including $2,000, $3,000 and more recently $7,000.
Bitcoin has managed to make these great strides at a time when interest in this particular cryptocurrency - and digital currencies in general - has reached an all-time high.
Google Trends data shows that during the last few weeks, search interest in the term "Bitcoin" has hit several all-time highs .
After its latest price increases, Bitcoin is less than 2.5% away from exceeding $8,000 and hitting the next milestone, additional BPI figures show.
Bitcoin reached its latest high after altcoin Bitcoin Cash suffered a sharp decline, dropping more than 25% in under 48 hours, CoinMarketCap data shows.