Along with the rise of Bitcoin's price, so has risen the fee.
I don't care if that's grammatically correct or not, it's true as ever. $10, $15 transaction fees to ensure speedy delivery of your bitmoneys? Ridiculous. I'm not made of money, and my money is made of electrons so I should hope it arrives in a speedy manner with very little cost! What is left for us laypeople that want to send a cheap transaction? Litecoin. Dash. Ethereum. Even Dogecoin.