Expanding the number and types of buyers of Bitcoin and digital currencies will be critical to their long-term use and therefore price. Finder.com surveyed 2,001 American adults to help determine who had been buying cryptocurrencies, and found that just under 8% own them. I don’t think this is too surprising given their newness and risk. In its survey it found that men were more than twice as likely to own a digital currency than women, and that the largest reason for not owning one was a perception that they didn’t need to. Bitcoin was the runaway “winner” with 5.15% of people owning it followed by Ethereum at 1.8% and then Bitcoin Cash at 0.9%.
Finder.com found that Millennials (about ages between 22 and 37) had a 17% ownership rate, Gen X (about 37 to 55) were at a bit less than 9% and Baby Boomers were just over 2%. Given the newness and technology aspect to digital currencies this is in-line with what you would expect.