“It’s not what data you own; it’s what you do with the data.”
This is going to be the most impactful phrase for better or for worse, to businesses around the world. Nowadays, with free tools like Google Analytics, everyone can monitor and improve their brand.
Traditionally speaking, companies collect data to improve sales ultimately, but with so much data at our disposal, virtually any branch of part of a company can be transformed. So you want to make use of data to disrupt your business, right now what? Well, you would need at least the following in your organization:
- Data collection infrastructure
- Data storage silos
- Analysts and Data Scientists
- Visualization software solutions
Assembling all of these might cost you “an arm and a leg,” and if you are a small company, it’s merely a cost that you cannot afford. With the help of decentralized software and blockchain solutions, however, this might change to give mass access to analytics and data solutions!
What do you get when you couple a decentralized autonomous organization (DAO) and a market where you can buy and sell data to create data products and other insights? The Databroker DAO platform (https://databrokerdao.com/). As the global need for reliable data is ever growing and the fact that not all companies or organizations have the means to collect data, creating such a marketplace would inevitably increase revenues and ultimately develop scalable processes for all of the involved parties.
With the help of the DTX token, a smart contract marketplace is developed based on the Ethereum blockchain. Gateway operators will allow sensor owners and data collectors to put their data for sale, buyers will the opportunity to choose from a plethora of data and directly access it via the Data BrokerDAO d-API(decentralized API).
All of these transactions will be recorded on a distributed ledger system, a system that’s scalable and tamper-proof. The actual data transactions will be made with the help of the DTX token. Finally, it will pay off to become a gateway operator as well as 10% of each transaction will be allocated to them in the form of DTX tokens.
Quarter 2 of 2018 will be crucial, as DatabrokerDAO will integrate the gateway operators that will enable millions of data sensors scattered across the globe. The market for sensors and IoT sensors is expected to grow to 1.2 trillion USD in 2019, so having such a platform at your disposal will surely tap into this enormous growth potential.
Token sale details
So, if you are interested in joining this data revolution, you can do so, wich started on March the 19th where you can purchase 4000 DTX tokens for 1 ETH and receive a 50% early bird bonus. The minimum purchase is 10 ETH at this stage. The sale ends on the 26th of May 2018 with a starting trade date on www.chankura.com on the 30th of May 2018.