To enter the market, a newly created brand or an already operating company needs a marketing campaign to attract customers. Running advertising through a specialized agency is expensive and not always justified. As a rule, such organizations have one standard approach to conducting marketing campaigns, which are launched through the most profitable channels as its organizers see it. The most effective way of advertising is a marketing campaign launched by the brand itself, since it is the managers of a company who are well aware of their target market and the most active channels for promoting their products. Decentralized Centive platform will help to organize self-generated marketing campaign considering all the features of an enterprise.
https://centive.org
Key features of Centive
Centive creators base the ecosystem on direct interaction between organizations and consumers. Enterprises can launch marketing campaigns on the project, accompanied by the issuance of coupons, gifts or bonuses to a customer's personal account, in exchange for the promotion of users' information about the products of an enterprise on social networks.
Advantages of Centive
It is necessary to pass SCC registration to verify the identity to work on the platform. This stage is mandatory for both enterprises and users, and helps to eliminate the work of chat bots and scammers on the project. You cannot re-register with the same data.
The project is based on blockchain technology, which reliably protects user's private account from being hacked. User's information and its funds are protected due to distributing the database to different network nodes and using encryption.
Centive allows reducing the gap between business creators and end users of their products. Direct work without intermediaries can reduce the cost of advertising and receive constructive feedback from customers. Centive encourages users to register and work on the platform with attractive terms. Thanks to the project, an active user receives bonuses and discounts on purchases from companies he/she cooperates with, as well as bonuses from the project creators for active participation in the development of the ecosystem.
Centive offers a wide range of services for business. Companies are able to enjoy with a wide range of professional tools that allows not only to create a marketing campaign with the help of artificial intelligence, but also to analyze the success of its implementation, assess the level of customer satisfaction, get information about the most effective sales channel. Artificial intelligence introduces a wide variety of filters that consider all the features of company's activity when developing a marketing campaign. Centive platform is multifunctional and allows businesses to run cashback, crowdfunding, create and promote digital content.
https://centive.org
All calculations between users on the project are carried out using smart contracts that allow conducting transactions quickly with minimal costs.
Centive cryptocurrency
To perform calculations on the project, Centive tokens implemented on the basis of Ethereum are used. They are compatible with all cryptocurrency wallets that correspond to the ERC-20 standard. A total of 1 billion tokens were issued, of which 350 million were allocated for sale. The cost of one token is $0.1. Now the project is at the stage of the crowdsale which lasts till the end of November.
Summary
Thus, Centive project is the ecosystem that unites companies and consumers of their end products within one resource. Interaction occurs within the framework of marketing campaigns conducted by business creators. Enterprises can launch a marketing campaign under favorable conditions and within a short period of time that best suits the stated requirements, with the help of a wide range of professional marketing tools and artificial intelligence platforms. Users get the opportunity to receive bonuses and discounts with participation in marketing projects. A convenient interface, a wide range of tools have already attracted the attention of experts to the project.
The project was launched in April of the current year, and till date Centive creators have already issued the official version of their site. Next year, Centive will release Wallet v2.0 Centive and enter the world market. The full functionality of the project will be launched by April 2021.
Links:
Website: https://centive.org
WhitePaper: https://bit.ly/2QCtSlr
Telegram: https://t.me/centivextv
Facebook: http://fb.com/centiveorg
Twitter: https://twitter.com/CentiveOrg
Medium: https://medium.com/@centiveorg
ANN: https://bit.ly/2peelMf
Author: https://bitcointalk.org/index.php?action=profile;u=980049
Disclaimer
This review by Bonanza Kreep is all opinion and analysis, not investment advice.