Overview
Sleekplay is a content monetization platform that reinvents the way digital content driven applications are consumed, distributed and monetized. This whitepaper discusses how we utilize the power of blockchain computing to disrupt the multi-billion dollar digital content distribution and monetization market. In essence, Sleekplay is a new cryptocurrency and blockchain powered platform for long session applications that incentives users with rewards for contributing device computing power and creates a new stream of income for application developers. Long-session applications such as streaming and gaming apps as well as other applications that engage users for hours at a time, are prime beneficiaries of the Sleekplay blockchain platform.
How it works
A goal represents the daily amount of engagement time a user must put into a given Sleekplay powered application in order to enjoy incentives provided by said application, as well as rewards offered by the Sleekplay platform directly. A goal on the Sleekplay platform is a constant determined by, on one hand, device computing output and on the other hand, figures derived from our research done on long-session applications and core application categories (i.e. Media streaming applications and games). Following are the deductions:
· Average user session time for music streaming apps — 60 mins
· Average user session time for video streaming apps — 140 min
· Average user session time for games — 180 mins
The average from our research is 121 mins (approx. 2 hours). Therefore, the constant value for a goal on the Sleekplay platform is 2 hours. This represents the amount of time a user is encouraged to use an application for in order to accrue rewards.
Users – Downloads and consumes content on SleekPlay-powered apps, games or services and receives incentives for their engagement.
Developers & Providers – Integrates with the SleekPlay platform to provide value to their users, while converting user engagement into revenue.
SleekPlay API – Handles the distribution and sharing of rewards and payouts to users and developers alike.
Problem
Ads are obsolete - Users are continuously bugged by ads downgrading their overall experience and developers must sacrifice brand equity and customer satisfaction to monetize content, without the guarantee to fully tap into the value of every user.
Solution
Incentivized engagement - Our unique solution harnesses the power of devices through blockchain computing and user engagement time defined as goals, to generate revenue for developers and providers, while also rewarding users for their engagement.
The Team
Emmanuel Obare – Developer & CTO
Isaac Ikoro – Business Strategist
Becky George-David – Software Developer, NatWest Markets
Shannon Marie Harkin – Financial Analyst, Barclays Bank
Benefits
Ad Free Experience – Users can experience their favourite applications without ad interruptions.
Play & Earn – As users enjoy their favourite streaming apps and games, SleekPlay rewards them with SKP. Accrued SKP can be exchanged for digital goods or cash.
More revenue than ads – Because of our goal system and incentives, developers earn more per user than with ads.
Positive experience – As mining eliminates the needs for ads, developers can deliver quality services and protect their brand equity.
Better User engagement – Due to the unique SleekPlay goal system & user incentives, users engage more with applications, increasing revenue and conversion metrics.
Competitive edge – Applications integrating with SleekPlay attract more users than the competition, with the allure of earning SKP coins.
Token Matrix
Token – SKP
Pre-ICO Price – 1 SKP = 0.008 USD
Price – 1 SKP = 0.01 USD
Platform – Ethereum
Accepting – ETH
Minimum investment – 0.1 ETH
Soft cap – 700 ETH
Hard cap – 26000 ETH
Website – https://sleekplay.com/
Whitepaper – https://www.sleekplay.com/docs/Sleekplay-Whitepaper-EN.pdf