Lately, content creation has become a very challenging issue. It is tricky for content creators to generate new content especially when they are required to create a personal brand alongside their usual business or work. There are a number of reasons why content creation is facing problems including the content creation burnout. The content creation burnout compels a content marketing member to go through several processes that cause them exhausted and burnt out. Another major issue is Content creation block which is common for content creators feel like they are inspired to create nothing. These among many other reasons called for the creation of MEDIA protocol which is a platform that aims at compensating content creators for their job.
Media protocol
Media protocol is a recently established platform that aims at compensating content creators for their job in the proper manner without the need for middlemen taking a pinch or collecting personal information from the opportunity of interacting with consumers. The company is keen to incentivize the consumption of content using MEDIA tokens by basically turning a random URL into a blockchain wallet where funds can be circulated to consumers on the basis of how often they interact with the content URL. These generates a new audience economy with the aid of each participants’ contribution to the success of these pieces of content in their network.
The MEDIA Protocol is designed to create a direct link for the publishers to promote content distribution by enabling the exchange of value between the content consumers and the content creators for a mutually beneficial arrangement that is set to benefit both parties.
Media protocol market niche
At this age, with numerous technological advancements, the problem that accompanies content creation is lack of participant incentive. Content creators invest time and funding in the development of valuable content but only to receive little compensation for their work at the end which clearly demoralizes them. Many of the existing economic models do not have the capability to fully compensate the audiences for the roles that they play.
What Media Protocol is offering
The Protocol has come up with a prototype app called CryptoCatnip with a plan to avail a reference that will help software developers and computer programmers create their own applications. CryptoCatnip is a localized community centered application that deals with publicly available data. With the aid of CryptoCatnip, the MEDIA Protocol will be able to create an accessible and friendly and user experience whereby the content interactions are incentivized and followed up through the blockchain.
In a plan to speed up the adoption and development of third party applications that meet the users’ needs through the distribution of great content, MEDIA Protocol provides a transparent model that rewards the third party app developers based on the volume of content served and consumed on their ecosystem.
MEDIA Protocol lays the background for CryptoCatnip to generate an economically viable content channel without being forced into the content distribution platforms. The company is the core infrastructure in the creation of a new open internet in which it will be easier to look and find relevant content and information served by localized creators and publishers.
MEDIA Protocol’s Ecosystem
After building a token and smart contract, the next step involves building an ecosystem that addresses every participants requirements and this involves the following key components:
- MEDIA Protocol
The core MEDIA Protocol is a clever contract which ensures the rewards-based economic model, avails token exchange within the economy and enables token exchange with third-party tokens/Ethereum/ fiat currency. - CryptoCatnip
These provides: proof-of-concept for the protocol, a reference architecture for app developers and bootstrapped engagement in the ecosystem providing adoption and onboarding users. - Third-Party Applications
It is important to properly motivate and encourage the creation of locally developed applications. Such applications could contain different features and aim on different topic areas than CryptoCatnip. Just as an example, these applications may contain more features for content or maybe different ways of sorting and filtering through content or lastly may entrench aspects of MEDIA Protocol into broader app. - Publisher Tools
The company will be creating simple tools for non-technical staff at publishers to submit URL promotions to the blockchain. - Analytics Tools
The MEDIA Protocol platform will create example analytic tools to enable publishers obtain analytics from the blockchain without needing in-house development skills. - Documentation
They intend to create accessible documentation on their protocol to assist the publishers
The Team
Media protocol is led by an experienced team of experts and advisors and this gives hope of a successful project.
For more information, please follow this links
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