Email marketing is one of most effective way to promote your product, service, and business. Everybody use email today. So, you have wider range to send message to more people in all over the world to promote your business. However, there are many problems that you find within today’s email marketing.
The Problem
The first problem is the recipients. Marketers can’t determine if the recipients really needs their product or service. So, marketers just send more messages to more people, with a hope that the message can affect the recipients and turn them into customer. However, most of the messages are sent to people that doesn’t have any interest to it whatsoever. This will only make them feel disturbed and block the campaign.
The other problem is the quality of the content that was marketed through email. We can control it and marketers can easily send anything to their customer, even if the message isn’t that effective for marketing. This will only give many disadvantages for party, marketers and recipients.
EMMARES Project
EMMARES project tries to provide solution for those entire problems above. This project utilizes the latest popular system, Blockchain, and integrates it with email marketing system. Just by using Blockchain system, actually, this project has successfully solved half of the problems. Then, with its right implementation, we believe that EMMARES will become the starting point, where better and more effective email marketing system will born in this world.
What EMMARES Can Do?
The community based system really changes how email marketing works. With this system, EMMARES try to provide an environment that will beneficial for marketers and recipients. They also provide token system, which can be received as reward by contributing to this system. The way to contribute is giving an evaluation.
The recipients will evaluate how good the marketing campaign that marketers do within this system. This will give recipients tokens as rewards. On the other hand, marketer that receives many good evaluations will also receive token as rewards. This will help to maintaining the quality of the marketing content from the marketers. So, there won’t be any spamming marketing or useless message and content.
Token System
Just like other Blockchain-based project, EMMARES also provide token. This token can be bought from their ICO event this year. On this event, there will be 51% of total token that their team will release. You can buy it to be used later, when this system is fully launched. You also can get tokens from other method, such as opening new account and register as user of EMMARES.
Conclusion
Combining Blockchain technology with email marketing is indeed good and innovative decision. Blockchain will become the backbone of the future system. Therefore, this project will bring email marketing to next level and it’s also preparation for the future. So, it’s good investment. With this system, you will ready for the future system, plus this system will increase the effectiveness of email marketing multiple folds which make business world become much better in the future.