It’s no secret that the current mainstream content platforms such as Facebook or Youtube are leeching off the back of the content creators, giving them crumbs when it comes to the revenue sharing plan. The reality is that even big channels that have a worldwide audience are now struggling to make ends meet with all sort of restrictions and veiled policies, one can never know if your content will get demonetised.
Not to mention the fact that advertisers are risking their marketing money, as no surefire mechanism confirms the engagement of your target audience with your promotional content. Blockchain technology and decentralisation are here to change all that, here’s how the Verasity ecosystem is about to put it to good use!
Verasity: The Next-gen Video Sharing Platform based on Blockchain technology!
Studies show that the online video content is the fastest growing media outlet. By 2021, a whopping 82% of the consumer internet traffic will be focused towards this 312 billion ever-growing market. However, the current business models are far from fair or technologically-advanced. The team behind the Verasity Platform is well aware of the current issues that are plaguing the video content industry, and thus they’ve designed a system that is going to liberate content creators and benefit the audience alike, here’s how:
1. Proof of View represents the platform’s proprietary system, enabled through blockchain technology that sources accurate and secure audience metrics, thus providing a precise content valuation.
2. Empowering Viewers by giving them a “piece of the pie” when it comes to content revenue for each positive interaction with the platform, fostering a healthy online environment.
3. Organic Growth lies at the core of the platform, as the viewers will ultimately decide what content stays on and what fades away, thus fostering natural supply and demand.
4. An inclusive economy for all participants where everyone gets to benefit from the actual value being produced by the ecosystem in contrast to the legacy platforms that defer cost only to the platform’s shareholders and third parties that devalue the core community.
5. The Spark Marketplace is a unique concept brought to life by Verasity where users can fund their favourite channels in exchange for a part of the future revenue shares. This way, another category of cash inflow could become a reality in the form of passive or active investors.
The Vera Tokenomics
The fuel of the market will be the VERA tokens, based on the utility model that will serve all of the Verasity core functions and exchanges between users. The VERA token is ERC20-based just during the ICO period as the platform will issue it’s own tokens once the platform is fully launched. The exchange rate will be 1:1 with a total supply of 12.491.500.000. The team has taken into account inflationary measures expecting a top target of 3%.
So there you have it! A future-proof video content platform that puts it’s community back under the focus lens. To find out more about the developments of this exciting project go to Website and visit the Telegram