Hello, all
The importance and the benefit of a personal data information make Pdata equate oil 21st century as what Pdata thinks it is the review.
Companies around the world are systematically doing a lot of marketing research. Their goal is to learn the opinions, attitudes, requirements, and desires of the client. With the help of this data, trends are formed, new products are produced, service is improved. Studying clients is a common practice.
That is why only in the past year the scope of brokerage services for the purchase / sale of personal data exceeds the turnover of 250 billion dollars. A 13% increase in the market for this field was recorded over a four-year period.
But the current situation has been detrimental to both the consumer and the company selling the services. Most brokers break the rules for the transfer of personal data, often just stealing them, not giving consumers with gifts for transactions. It's about questionnaires, polls, collection of personal data on the network and so on. Consequently, consumers try to protect their data from theft, the real arms race begins, in which both companies and customers lose. Only the winning brokers.
This situation is further complicated by the fact that on May 25 this year, EU Regulation 2016/679, or GDPR, came into force. It sets new standards for the protection and regulation of private data transfers and has the principle of extraterritorial operations, so that all companies conducting research on European markets should check it out. Maybe even a dishonest broker will not be able to meet the needs of marketing research.
The solution from Opiria
The project aims to create an innovative decentralized market that will unite buyers and sellers of personal data. That is, companies conducting research and specific consumers.
Personal data of the client of any level will have a clear cost expression - a PDATA token. This is the internal accounting unit of the system, which can be easily converted into a traditional currency or any crypto currency.
A specific offer from Opiria is in three main points:
- Data sellers, that is, consumers directly, will receive fair and sufficient compensation for the sale of their personal data;
- Sellers will be able to exercise comprehensive control over their data. They will be able to choose which data and how much is available for sale, and who exactly can access them;
- The chain excludes intermediaries, it is a transaction between two persons without brokers, absorbing the benefits of both parties.
How it works
The algorithm for consumers is very simple. First you need to access the Opiria platform. To do this, you only need a smartphone, desktop or laptop and the Internet.
Placement of personal data automatically generates their cost in PDATA tokens. The system is based on smart contracts. In addition to the security and instantness of the transaction, smart contracts perform a quick valuation of the cost of these customers. Accordingly, the more data a specific person makes, the more significant is his overall portfolio, the value grows. He can enter into the system any information, gender characteristics, age, education, geographical location, hobbies and hobbies, reviews about the products that he uses. The system will allow you to add video files, if such will take place. All these factors increase the importance of a particular consumer for marketing research of companies, accordingly, he will receive a higher transaction fee.
Companies, in turn, receive a simple and quick way to purchase raw materials for a marketing campaign. Opiria offers to receive information directly from the future consumer of the product. Thus, the data received from Opiria will differ not only in its simplicity and competitive price, but also in reliability, which will eliminate the risks of failures when new products enter the market due to the information distorted by the broker.
Smart contracts of the block system of the system will ensure the safe transfer of data to consumers, and for companies guarantee the truth of information, the lack of forgery, the speculation of information by a third party. Smart contracts are an unattainable level of security and honesty for brokers.
The uniqueness of the Opiria offer
The project platform allows to receive from consumers not only the usual information in the form of questionnaires and surveys, but also unique data. These are, in principle, can not transfer brokers. And they are extracted in automatic mode. Naturally, the user himself determines what data will be read and to whom they will be transmitted.
This is, firstly, the behavioral factors of the user: tracking Internet surfing, identifying products and sites that interest him, programs and applications that he uses most often, analysis of purchases online and so on.
Secondly, reading the facial expressions of the user, tracking the reaction to learning about this or that information, determining the movement of the eyeballs, facial expressions, palpitation, and so on.
This is an opportunity to conduct an incomparably more in-depth analysis for marketing.
PDATA token
PDATA tokens are the design unit of a project that will be used by both consumers and companies. Payment for all personal information will only occur with these tokens. In addition, the number of tokens in a particular consumer affects its priority. The more tokens in the user's wallet, the more likely he will receive a request for the sale of personal data.
A TGE-generated token will be used.
The system works on the proven platform - Ethereum. Technology and smart contracts Ethereum provide the necessary level of security for customers.
It is planned to release 750 million PDATA tokens. The price of one unit is $ 0.1. The cost in ETH will be adjusted daily.
Pre-sail is held from April 10 to April 20, 2018. When buying a lump sum of 50 thousand dollars - a discount of 20%.
The main sale is scheduled for April 21 and will end on May 21. From the first day of sale, a discount of 15% is applied to the purchase of tokens, which is reduced by 1% daily.
In addition to US dollars, you can buy tokens for ETH, BTC and XRP.
Short resume
Opiria is an interesting project, which, like many other startups for blocking technology, first of all offers to get rid of intermediaries, in this case in the form of brokers. Of course, the project also offers a high level of personal data security. The question is only the liquidity of the PDATA token on the exchanges. This will determine the interest on the part of consumers, which are the engine of the project. For companies, however, Opiria looks like an extremely attractive platform in all respects.
For More Information Follow Us Here:
WEBSITE: https://opiria.io/
WHITEPAPER: https://www.opiria.io/wp-content/uploads/2018/01/PDATA%20White%20Paper%2020180118.pdf
Facebook: https://www.facebook.com/pdatatoken/
TELEGRAM: https://t.me/PDATAtoken
Twitter: https://twitter.com/PDATA_Token
YouTube: https://www.youtube.com/channel/UCW3cOXsxLicxZqRt1TFSmLQ
LINKEDIN: https://www.linkedin.com/company/18291449/
MEDIUM: https://medium.com/pdata-token
Author: bibie16
My Btt Profile: https://bitcointalk.org/index.php?action=profile;u=1816840
My ETH wallet: 0x573B7C3964F38A4D5506164d220644671bB4f8d9