To measure is to know. I love to back up my work with numbers and facts ๐! โ
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According to a Nielson Consumer Survey, only 33 percent of buyers trust messages from a brand, while 90 percent (!) trust messages from an individual they know ๐ฑ๐ฑ๐ฑ. โ
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Let that sink in. That means that if you own a business, you have a much better chance of winning people's trust if you bond with them first as a human being.โ
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Itโs not your product or service people buy. Itโs your REPUTATION. Your BRAND people buy. โ
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Have you thought about what exactly youโre selling?