Bitcoin is right now probably the biggest hype in the entire world, every magazine, every newspaper, every website, every television channel, every Radio, every country... literally everyone and everything is talking about Bitcoin.
All this attention the crypto world is getting right now might create even more FOMO (not necessarily for BTC, but in general, for the entire overall crypto market)... this entire mainstream exposure we're getting might as well be the very first spark that starts the real crypto bubble, if this is how it is, the real madness hasn't even begun yet. Exciting times to see how this plays out.