Don't be good enough, be great
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Good to Great is about what happens after the first level of success.
We all know at least one person that started so well among our peers and next thing, he flatlined_. It usually happens when success hits the bulls eye without process. A lot of people arrive too early in their lives and business only for it to be "gone too soon".
Success is the attainment of a worthy and predefined goal. But greatness is the steady increment on that success over a sustained period. Success is usually about you, greatness is about others. Success is about taking, greatness is about giving. Success is comparative, but greatness is absolute. Greatness is defined as exceptional performance several multiples better than the market average over a sustained period. It is the Good on exponential yet consistent tragetory.
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Eizu, ©Hexavia!