I have heard some people say they are comfortable with handling their business the traditional way, they do not want to take it to the internet, and they come up with several excuses as to why they do not want their business to become a thing of the internet. If you are one of such people who think making their business an internet thing is wrong, then this post is to give you reasons on why you need to take your business to the internet.
This quick survey by Daren Falter is a quick one you should take in determining if you want your business to go online or remain at the offline level that it is:
would your business be more profitable if you had no mailing costs, no product cost and no shipping costs? Would you make much money if you could be open 24 hours a day, 365 days a year, with no office space and no employees?
As much as I am aware that you have an idea about the internet business style, I will like to give a quick recap on the traditional or offline method of handling business as well as the online method of handling business.
Analysing the Offline /Traditional Method of Handling Business.
It is usually slow and very expensive to get publications for your products.
The system of delivery is unexpectedly slow.
Long and extra business hours all the time.
The stress of dressing up every day to go to the office and coming back late at night.
The stress of having to keep up with stressful customers.
In order to keep up with competition, you need to have lots of money.
Some customers may begin to judge you by your appearance, age and sex.
Analysing the Internet Method of Handling Business.
There is a constant opportunity of expanding your customer base.
The method of advertising is very cheap and affordable.
The internet provides your business with the opportunity to start your business small.
Your customer base are usually filled with smart and intelligent people.
The internet market is not expensive to set up and there is little risk involved as to when compared with an offline market system.
This does not mean that the offline system of handling business is a complete write off but it is emphasising on the need for bringing your offline business to an online platform. The online system promises better productive value, better marketing strategies and a better customer based system.