Thousands of people think that Marketing is uniquely promotion or advertisement. Well, let me tell you something, they are wrong!
One of the most common mistakes people make is believe that their companies have a great marketing just because they have a high-quality advertisement. Actually, they only have one piece of the puzzle.
To hire graphic designers and experts in promotion/publicity and say you have an updated company is the same thing as saying that you have a bank account, then you automatically get more money.
Marketing is more than an astonishing advertisement. The processes to create a special LOGO or SLOGAN belongs to the publicity department that promotes a product or service. You also need to have a good product or service, because the customer has to buy something! Therefore, we need to take in count we sell is a product/service and we need to produce it before thinking in the advertisement…
People need to understand that MARKETING has 4 or 5 stages, but this could change depending on the person, there are several professionals in marketing that say are 4 and others say are 5. Nowadays, everybody wants to create a new way to sort technical concepts. Each stage of marketing is essential! You can’t not forget one of them, if so, you don’t have a marketing department!
The marketing strategy makes you to think in all the stages, and that is the point of marketing.
Remember, marketing is social strategy!
Let me know what you think about this.
Do you know an example of this wrong concept? Comment your opinion in order to have a business conversation!
- Imge 1: (Photo by Benjamin Hung) -> https://unsplash.com/photos/tZ18fIxi_TA
- Image 2: https://pixabay.com/photo-2718829/
- Image 3: (Photo by rawpixel.com) -> https://unsplash.com/photos/3BK_DyRVf90