That would, even more so, put Core Media on the spot in making an extraordinary claim. Which this is.

Extraordinary proof is required, and not something that looks like a knocked together late 90s website. Especially if "media services" is supposed to be your go to business. If you drop a link which is supposed to be that extraordinary proof, everything about that proof has to be credible.

You get hit twice on this. Firstly, you make an unsupported claim which looks very bad – in both uses of the word. Secondly, the fridge logic kicks in, and someone will wonder how in the world 30,000 whatevers (which still remain undefined) walked out the door with anyone, which hits your credibility on whether you can be trusted with other decisions if what you said is, in fact, true.

I know this corporate PR thing is a lot harder than it looks for people who can't be bothered to understand how it works, but them's the breaks.

I was going to assume that you were going to tell me that a lot of revenue is actually channeled through that silly magazine of yours (really, a magazine in this day and age), because at least the layout and photography seems to have some pretty high production value going behind it – but even that seemed incredibly silly, given the scale of the claim that you're making.

Ultimately, this comes across from the side that is supposed to be professional more like a bad case of vaguebooking, and I think we all get plenty of that elsewhere.

You either need to make your case where you assert it, do it well, and don't be twats about it, or decline to make the accusation at all.

Frankly, I think the assumption in most of the world is that pretty much anyone involved in cryptocurrency's a scammer until convinced otherwise, and I'm not entirely unsure that more than 60% of the people involved in cryptocurrency don't think exactly the same thing. But the one thing we can all agree on is that you can't just step up and smear someone without actually dropping some facts and proof by sheer naked assertion while simultaneously saying things which don't accord with anything like reality when it comes to credibility.