The Key To Business
So what is the key to business?
Some people say it the numbers, profits, costumers... all of those are partially right.
The overall encompassing key to business is SIMPLICITY! If you guessed it good for you, you're already ahead of the game.
"If you can't explain it to a six-year-old, you don't understand it yourself" -Albert Einstein
I don't care if you're company is General Motors or Average Joe's Blog site, your business model will only succeed in the short and long run if it is simple. With that said, let us go over the principle elements that you are going to need for your business:
1). A great sales copy
2). A relevant and amazing offer
3). A great product
4). High-quality traffic
Now these things are the easiest things in the world to get. If any of these things have given you trouble in your business before, do not fear, I am going to shatter all of your problems in this course. In addition, If your business includes any more facets or moving parts than these 4 elements, then I would recommend removing them from your business as you will not
need them!
Knowing your business is about knowing your numbers. I.E how many clicks you're getting, your conversion rates, the value per customer, EPC (We'll talk a lot about this), as well as various other important metrics.
This is part of the reason why we must keep our business simple. If our business is too complicated, there is no way are going to be able to properly track these numbers.
A recent study shows that over 83% of online marketers don't keep track of any of their metrics. Don't be part of that percentage. Imagine the advantage you will have when you keep your business simple and you know these numbers.
Here is what we are about to get into with this course:
1). How to do niche research in just a few minutes (If you're not in the IM niche or if don't already have your own niche)
2). How to create a product in just a few more minutes
3). Why you only need a one-page simple website or in some cases no website at all.
4). How to get other to drive your all the traffic you need for free
5). How to get more money to your business than your ever thought possible
How to Find A Niche In A Few Minutes (For non-IM niche people)
The internet is full of great and profitable niches besides the IM niche (I know, hard to believe). This section is meant for people who want to branch away from the IM niche and explore something that they have a passion for, you are going to be blown away on how fast you can conduct this niche research.
Many marketers teach that Niche research needs to take hours and hours and can only be done my Harvard grads.
These are just tactics to scare you to buy something or to discourage you from becoming their competition.
We will start this research at ClickBank. www.clickbank.com
And no, this business plan does not involve selling any ClickBank products, we will only be using it for pure research. Click Bank is great for research because it shows us what is selling and not selling. It shows us what we can scale and not
scale. The beautiful thing is that all the numbers we need for our research are available with just a few clicks of the mouse. We are going to start at the ClickBank Marketplace. You do not need an account do to this! The Marketplace is located at the top right side of their homepage.... I'm sure you can find this so I won't show a screen shot of this.
Now, if you go ahead and hit "Search" with what we just did, you are probably going to get over a thousand or so products
that have this amount of gravity.
What does this mean? This means that niche that all of those products are in are potential niches for you. You cannot go
completely wrong with any of these niches, but I will show you how to weed through these thousand or so options. This way
of research is also good because it gives us very specific niches. For example, instead of finding out that the internet marketing niche converts well, we may find that the video software niche or graphic creation niche are the best converters.
Remember, this business is designed to be implemented quick and researching over a thousand products and seeing
what is exactly best for you isn't exactly quick. If you do not care what niche you dive into or one niche doesn't exactly peak your interest over another one, I recommend going through the products and start looking with the products that seem to stand out as having exceptionally high gravity numbers.
As you start looking at what these products sell, do not look only at the general niche, but look at the specific thing that the product is selling to get a more targeted idea about what consumers in the niche are demanding.
Now, what I want you to do is type some keywords back into the advanced search engine we were at earlier. Type in something that you passionate about or your find interesting while keeping the same gravity number as earlier. Refer back to the Mark Cuban quote if you need to. Make this niche something that you are passionate about or something you find interesting.
I typed in "Music", but you can type in something even more specific if you want.
Even with something as broad as Music I now only have 42 results I need to sniff through. That's a lot easier than sniffing
through over a thousand, I think you'd agree on that.
I see a lot of products on how to play guitar with excellent gravity. If I was interested in this niche I would now know that this something I could possibly enter.
Now that you have found something you like, dig a littler deeper into the products.
As an example, I see a music production software product that is selling very well and is coming with a big commission.
What does this tell me? It means that this is an In-Demand market and people are willing to pay the big bucks in it.
You could then have an idea for a business that is centered around how to produce music properly or get good sounds from a recording and make a product centered around those two things.
There is really no limit you can take this. Another niche I highly recommend (if no other niches interest you) is the health niche. The health industry is a massive $600 billion dollar industry and it is always growing. There is room for you in this niche, no matter what other gurus will tell you.
Here is a list of common diseases that you can jump right into. http://www.ranker.com/list/list-of-common-diseases-most-common-illnesses/diseases-and-medications-info
Some will be more practical than others as you will be able to tell. Now, here is when a lot of marketers tell you that you need to be worried about competition and that you need to do more keyword research and all this stuff to make sure you've found
a suitable niche.
Feel free to hop over to the Google Keyword Planner if you'd like to see some competition and add cost figures, but it not necessary.
The methods I will show you later in this ebook will show you why do not need to worry about this stuff.
Now that you have done your research and you have some ideas flowing in your head, I am going to show you how to create a product in less time than you ever thought possible.