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These tag lines are enough to lure the parents especially if it is a admission process for kindergarten. Every parent wants the best education and wants to provide the best facilities for their kids. Sometimes some school takes advantage of this desperation.
Come April and the newspapers are flooded with such advertisements. Packed with big( sometimes false) promise of attractive amenities with unique motto of their institution, beautiful building, high tech class rooms and well qualified staff, the school surely knows how to do business. Of course, some schools have made education a profit making business.
Some parents also go overboard and try to go beyond their capacity. Pre schools especially, are taking full advantage of it.
I remember when we had to put our older daughter in pre school, everybody used to suggest the big branded school. But we preferred a small school which was run by the ex principal of a reputed school , she was an old lady and had opened the school in her bunglow. With very few kids and limited staff, she used to give personal attention to my daughter. I was happy that’s what i wanted but I noticed people would be surprised that why are we not sending our daughter to a branded school.
Parents with such mentality are letting the school presume that we are ready to be taken for a ride.
We send our kids to school to educate them not to make them a brand! Right!