There's been much discussion recently about what younger people think "capitalism" is. It appears as though they associate it with all kinds of unsavory behavior, but respond more positively to "free enterprise" or "entrepreneurship." Of course, the former of those two is the same as "capitalism" rightly understsood as opposed to current practice, and the latter is the core of capitalism.
So maybe when they start bad-mouthing capitalism, remind them that this story is what the essence of capitalism rightly understood (and free enterprise and entrepreneurship) is all about.
"Today I learned a heartwarming story about the yogurt I’ve become so devoted to. In a nutshell, Chobani founder & CEO Hamdi Ulukaya had a dream and he made it come true — but it was only possible in America. A Turkish immigrant, he started the company with just a few employees in 2005, and last year raked in $1.6 billion in sales. It’s now the top-selling yogurt in the U.S. — and is the brand that put greek yogurt on the map. Now, Ulukaya is passing the benefits of that dream down to his employees in the form of stock for his 2,000 full-time workers — with shares of a 10 percent stake in the company."