Audi recently launched their new-generation A6 saloon and thanks to its Prologue Concept design lines, it's blends in seamlessly with other new products such as the 2018 A7 Sportback.
So if you liked the new A7, odds are you'll like the new A6 as well, but what about compared to the BMW 5-Series, Mercedes-Benz E-Class, Jaguar XF or Volvo S90? While this isn't a highly crowded segment, pretty much everybody is formidable in this space. The BMW is aggressive and techy, the Merc is elegant and sleek, the Jaguar is sporty and the Volvo is..um, Swedish? Either way, the Volvo is nice too.
Where does this leave the new A6? What I can tell you is that it's definitely got more technology on-board than its rivals, with the dual screen setup, the semi-autonomous features, the Virtual Cockpit display. I guess there are certain perks to being the last one at the party.
Also, I've put this together for you: http://bit.ly/2CUWtdU - slide between the two images and sound off below with regards to which design you list best. On the left it's the current/old version of the A6, and on the right the all-new model.