Accounting has a double entry principle which says that in every debit entry there is a corresponding credit entry.
So does spirituality, for every fragment of love you receive there must be love given back.
The phrase
Jesus Loves us
is true but to obey this principle we have to reciprocate His Love...The outcome of love is a relationship, so when we make claims with our tongues that We Love Jesus but we refuse a relationship with Him (for that's what He desires from us) we are just living in the deception of the Devil...
You can't Love God and maintain the desires of your flesh, never!
you can't serve two masters at a time.
So it's either you with(love) God or not...