Firstly, I will love to define certain terms to aid understanding of this review.
· E-COMMERCE: E-commerce (electronic commerce or EC) is the buying and selling of goods and services, or the transmitting of funds or data, over an electronic network, primarily the internet. These business transactions occur either as business-to-business, business-to-consumer, consumer-to-consumer or consumer-to-business. The terms e-commerce and e-business are often used interchangeably.
· M-COMMERCE: M-commerce (mobile commerce) is the buying and selling of goods and services through wireless handheld devices such as cellular telephone and personal digital assistants (PDAs). Known as next-generation e-commerce, m-commerce enables users to access the Internet without needing to find a place to plug in.
Speaking of E commerce as defined earlier, it’s the only form of commerce with vast growth as a result of various platforms being developed and aids individual to sell, publish and display their services online to a great number of people. It doesn’t only ends there, they could also open online retail stores, make online transactions, contact buyers online, make payments online and the likes.
Since the inception of e-commerce it has been of great growth. E-commerce was forecasted to grow from 1.09 billion in 2013 to 1,623 billion in 2018 by the United Nations Conference on Trade and Development.
M-commerce emerged as a result of the emergence of smartphones and tablet which could access the internet as well bringing about online shopping on mobile phone. Unlike e-commerce, M-commerce was predicted to hit $284 billion by 2020. But there are still some cons and pros attached to M-commerce itself.
Now facing M-commerce squarely, virtually everyone finds m-commerce fascinating and easy as a result of the ease of access. In fact, some e-commerce merchants also venture into m-commerce if not all.
Now I know you must be thinking WHATS SO SPECIAL ABOUT M-COMMERCE?
M-commerce is obviously the future of online commerce and also it has the potential to become a major channel for shopping tending to change customers shopping habits. Okay now let me explain what’s special about this;
· First, you can access online shopping anytime, anywhere with the aid of your mobile phone. In short, shopping on the go bringing convenience
· As the name implies “mobile”, it doesn’t have to be your laptop which might keep you restricted to a location as a result of it being bulgy and you don’t want to stress yourself carrying your desktop or laptop around.
· Simply comparing the data intake of your computer to your mobile phone, it’s quite voluminous. Although this might not be a burden to some but trust me, everyone wants the best out of little resource used.
There are so much more like that. Now speaking about the cons;
Other factors contribute to the poor Mobile shopping experience;
· Small smartphone screen size which is the most prevalent making product difficult to see or view unlike computers and desktops.
· Most times it’s very difficult to enter payment information on some website whose platforms are not optimized to mobile view.
· Speed is also a problem. Mobile users often shop on the go, which provides convenience but also puts them at the mercy of spotty Wi-Fi and LTE connections
· Finally, one of the most important points is information security and privacy. Users feel less secure when entering their payment information on a phone when compared to a desktop or laptop.
· They also not feeling comfortable providing their private information inside an app, with no knowledge on how this information would be used, where it would be stored and what will happen to it when the company site gets hacked or their iPhone is lost.
The situation even worse if user wants to sell their stuff or to open small business online store. Sellers are hit with high fees on every step efficiently burning their profits and making it impossible to offer competitive to “big stores” prices to buyers.
Centralization of E-commerce with its cons and pros
Centralization of E-commerce simply means there’s a central server holding all the personal data of the uses. Most online commerce mostly use centralized services. The main purpose of centralized server is to hold all the data, implement business logic for all offered services and provide HTML and API interfaces so user can interact with it either through browser, or with app or through API from third-party apps, tools and sites.
A lot of companies abuse this by selling personal data of individual users to other companies for revenue sources thereby jeopardizing their privacy. This has caused individual to look for alternative solution to this. Here are the cons of the centralized service:
• All these services require personal information and collect all data about users. This data is used both internally and re-sold to other companies. Privacy policies are extremely convoluted and mostly makes user surrender all their private data in order for them to use their buying/selling services
• Centralized services are perfect targets for hackers. Every day several eCommerce sites are getting hacked and data leaked.
• Most eCommerce companies have very restrictive policies and charge high fees for listing and selling goods. This is coming partially from very high running costs, data warehouses, API servers, F5’s/gateways with tons of sysadmins and lawyers on a payroll
• Accepted payments methods are very limited and expensive to use, good example is Ebay/Paypal
• Buyers and sellers aren’t always free to exchange goods and services with each other, as companies restrict entire categories of trade
• Customer’s online store can be shutdown instantly and with no warning. Many sellers on eBay have to maintain multiple accounts at the same time, because they can’t risk jeopardizing their business after single fraudulent claim against them from one of their customers
• Some services, like Craigslist or LetGo won’t handle any online payments and you have to physically meet your transaction counterpart and that can get you robbed or even killed. That unfortunately happens too often with “social selling” apps.
Here is where stuffgogo comes in with its amazing features to solve both the problem of E-commerce and M-commerce.
STUFFGOGO
StuffGoGo (SGG) is a totally different approach to online commerce. It’s ecosystem of P2P connected nodes, there are no servers, and it’s fully decentralized. StuffGoGo allows users to interact and exchange payment directly with no middleman. Because there is no one in the middle of your transactions there are no fees, no restrictions, no accounts to create, and you only reveal the personal information that you choose.
• SSG is Privacy and Security Centric. No big brother, no central server, no personal information capture and no data mining. Your data cannot be stolen or sold, because nobody other then you has it. Data is distributed across the nodes with redundancy and context based dynamic encryption
• SGG Ecosystem is Extremely Resilient, it can’t be disabled/turned off. No entity controls it and it is run by users similarly to most crypto currencies. Your product store will be online until you and only you decide to close it
• NO Fees and NO Restrictions. For most users, products and services it’s free for both buyers and sellers. No commissions, no fees. Arrange for local pickup or pay online with payment method of your choice including SGG tokens, or other crypto currencies. Since your data is only yours, we are not imposing any limitations and restrictions on items that can be bought and sold. The system is a community operated democracy
• User Experience Focused. Simple, Tidy, Efficient, Beautiful. We have top UX experts in our team. Our future roadmap includes snap-and-post super easy for-sale postings using computer vision algorithms already developed by us 9 stuffgogo.com
• SGG / BTC Wallet integrated. We believe that lowering barrier to entry for non-crypto users to start using crypto for transactions through a wallet integration and friendly UI is a key adoption factor.
• Social Engagement – SGG ecosystem includes not only “Buy it now” listings, but also variety of auctions – Silent, Regular and Dutch. It also includes online classifieds materials, in a Craigslist style. Deleting boundaries between regular ecommerce and simple classifieds services will make SGG “go to” place for variety of selling/buying/leasing workflows.
Sounds Fascinating right? That’s not all. Let check out its strategies that makes it totally different
- SGG is mobile first, PC second. Where OB is PC first
- SGG uses whole ecosystem to support your store. You can turn off your phone, but your items would still be for sale. OB slowly getting in this direction as well
- SGG focused on usability, “no geek required”. OB is not there
- SGG has integrated crypto wallets, user don't need to know what bitcoin or SGG token is to start using it. OB does not offer these
- SGG has build-in currency (SGG token) to enable huge internal bandwidth, no transaction fees and much more
OB simply means OpenBazaar.
What is OpenBazaar?
OpenBazaar is a wonderful project pursuing liberation of P2P trades and early in the development SGG has been considering partnering with this project, but had to take a separate approach due OpenBazaar platform limitations and different priorities and goals.
About ICO
StuffGogo’s token is known as SGG token
The presale is live already
ICO Start Date: Saturday, August 12, 2017 6:00 AM UTC
ICO End Date: Saturday, September 9, 2017 6:00 AM UTC
Total number of SGG Tokens issued: 1 000 000 000
Token Exchange rate: 5 000 SGG = 1 ETH
Minimum transaction amount: 500 SGG (0.1 ETH)
Maximum transaction amount: 15 000 000 SGG (3 000 ETH)
Bonus: in the first two days the participants will get a 20% tokens bonus
Bounty: 20 000 000 Tokens (2% of issuance)
Total Sale goal: 100 000 ETH Minimal Sale goal: 1 ETH
Token emission and distribution rules: 50% (500 million tokens) will be available to participants;
2% (20 million tokens) allocated for bounty
38% (380 million tokens) will remain in the SGG Global Foundation until the official exchange is launched, the tokens will be used to form a stable market and further development over the next five years.
10% (100 million tokens) will be distributed among team members; All collected funds shall be received and stored on wallets with multi-signatures.
STUFFGOGO TEAM
· Vlad Tereshkov Founder, Business and Technology
· Yuliya Zlobina Marketing, Mobile and UX
· Vera Karmolina Technology, Product Delivery
· CaseOS LLC Development Partner
Below are the links to stuff gogo link
Official Webpage: http://stuffgogo.com/
Twitter: https://twitter.com/StuffGoGo
Git hub: https://github.com/stuffgogo/
ANN thread: https://bitcointalk.org/index.php?topic=2046484
Slack: https://join.slack.com/t/stuffgogo/shared_invite/MjEzMzM3MzU0Nzg0LTE1MDAzMjgzMjctZDJkYzIwNjEwMQ
My Bitcointalk Profile: https://bitcointalk.org/index.php?action=profile;u=1048662
My Youtube channel: https://www.youtube.com/channel/UCoKb8l6T6TN3dk9_9CvTnvw