'FORESTING' or 'FORESTING Platform' is a blockchain based social media platform that deviates from the distribution system of traditional social media platforms. It provides a fair value distribution system for users who are the true owners of the platform. They deliver content through blockchain technologies and contribute to platforms in a variety of forms.
BACKGROUND
Within the social media platform, user generated content created billions of dollars and was naturally distributed among the platform's operators and their shareholders. They would not be where they are today if it weren't for the actual interaction of the users who contributed to the platform's growth through engagements and shared contents. The companies that are running the platforms have a basic goal to bring more users onto the platform. Traffic and content generated through user interaction are the most valuable assets in platform-based services. The company provides a space where users can share their interests and interact with their friends for free. By doing so, users will be able to offer their ideas, messages and ownership of content free of charge to the network owner (corporate). Most users are not aware of the rewards associated with this and think rewards are only for certain influencers.
Excessive Reliance on Ad Revenue
Almost every form of media that exists today is centralized, and social media that emphasizes a free lifestyle is no exception. Rather, they are not free from security issues, such as censorship, hacking, or personal information leakage. The recent major disruption on Facebook's privacy has given us a strong picture of this. It revealed that about 87 million personal information records were leaked from Facebook and used for certain candidates during the last U.S. presidential election. Making a profit is the goal of every company, so there is no reason why Facebook's business model should be criticized. However, users are complaining about the betrayal and withdrawing their trust because Facebook's business philosophy does not match the way the company operates. In particular, this is evident that Facebook has turned creative content made by its users of the horizontal network into revenue streams, creating a large, centralized conglomerate. What is especially unfortunate is that most personal information can never be recovered after it was leaked. This can cause secondary damage and criminal acts such as spam mail, identity theft, privacy breaches, and voice phishing. Looking back on this case, the biggest problem is that most content platform providers use customer database to earn advertising revenue. Rather than the content itself generating the primary revenue, the platform acts as an intermediary for advertisers, and advertisers are eager to collect the user database to increase the efficiency and effectiveness of targeted advertising by advertisers and advertising agencies. Facebook is already known to be a highly advertising-effective platform. This means that everything we do on Facebook used by every company using Facebook advertising. Rather than pursuing a profit-focused platform, FORESTING will create a content-centered platform that generates direct content revenue. Ⅰ. Personal Information Leakage and Theft
Key Values of FORESTING Network
The FORESTING Network was created to realize the value of a new life in our society: "Work four hours a day, share everyday life, and manage your life." The FORESTING Network will bring about a value shift of 'labor' in the existing society. It will be completed with the blockchain based rewarding social media and innovative financial services to fully support content creators.
FORESTING Network Value Chain
The FORESTING Network is set up with three departments.
- blockchain rewarding Social media 'FORESTING',
- digital banking services for FORESTING participants are transformed into a direct payment from the 'FORESTING Bank' and
- the 'FORESTING Lab', providing infrastructures and supporting content creators. While each department's respective functions and roles are separated, the core values of the FORESTING Network remain the same. They were designed in a structure in which they interact systematically and create synergies.
Blockchain Based Rewarding Social media 'FORESTING'
FORESTING is the platform's revenue chain that allows users to quantify the content provider's contribution to offer rewards using a distributed consensus method. FORESTING, which will open a new world, is a combination of 'Forest' and 'Networking', 'Connecting', and 'Interacting'. FORESTING is the primary social media, a blockchain with economic freedom for content providers. The platform will be able to increase the efficiency and impact of content providers by enabling them to generate new, faster content than traditional social networks. The platform will create a new ecosystem for social media through blockchain technology and a new concept of social media token operation. FORESTING is designed to build a network by distributing income though reasonable content generation and on the assessment of the users' content. It supports all types of content, whether it is text, images, videos, audio, or live broadcasting, and provides a social network based on a content-oriented rewarding service. "Connecting the world and making lives more valuable"
PROBLEMS WITH CURATION SERVICES
The existing curation service that gives a specific result of a certain company or organization such as the top songs in the charts, the real-time keyword ranking, the restaurant list, etc. to the consumers gives the consumer a lot of information. Is this curation service reliable, as curation service providers pay for our exploration costs? Music charts on a music site are not subject judgment, but are determined by objective numbers such as sales volume of the songs and the number of streaming plays. Therefore, the ranking of the music chart is determined by fairly objective numbers. However, since this objective data is recorded on the central server of the music site, it can be operated at any time, even if there is no operation, it is impossible to confirm that the data is actually reflected in the ranking. In this situation, if the effect of curation directly affects revenue growth, the chances of curation being exploited are greater. In fact, when you look at the Nilo case, where the suspicion of manipulating the music charts has been raised, the curation service is not giving credit.
SOLUTION
Open Market for Advertisement In traditional social media, a company operating advertisements and campaigns accesses and uses the users' databases through certain marketing tools. However, in FORESTING, advertisers and advertising agencies can upload their advertisements and advertising proposals to the advertising pool category or communicate with content providers that meet their respective articles and concepts. Content creators will be rewarded through the interaction of other users with their content such as comments and 'Like'. They can also select the advertisements they want and post it on their content pages for rewards. That is, a content creator can make profit over a period of time. This creates a virtuous circle in which content creators try to create better content, while FORESTING users come across better content.
Coin Shooting (Donation for Content Creators) In addition to supporting other users through the 'Like' button, users can also donate the PTON token by pressing the 'Donation' button under the post. This feature can also be seen as one of the ways to send a FORESTING token directly to other users, but it is difference in that donation behavior is shown openly in the posts. The donator could use PTON he or she already owns or buy PTON from preferred exchange platform in which PTON is already listed for the donation
ABOUT OUR TOKEN
Total Issuance 24billion
PTON Token name PTON Purchase Ether (ETH) Base Ethereum
Pre-initial PTON Token Sale 1ETH = 49,999.5
PTON Standard ERC-20
Initial PTON Token Sale 1ETH = 33,333 PTON
TOKEN ALLOCATION
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LinkedIn: https://www.linkedin.com/company/foresting
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