I don't agree that NEO is not known at all ... NEO has a big community around it ... and the thing is it's more specific to the Chinese market. It will do well as long as the country of China is around. The Chinese gov't keeps trying to ban cryptos but they are realizing they will need to adapt to it. What better than to at least have one cryptocurrency like NEO be the one to work in that country, kind of like the other social media and ecommerce giants that are run out of China as well.