Source: https://www.optincoin.org/
The online advertising sector is a huge business. Currently Google and Facebook are the main players in this business. The operations of both companies are still far from perfect with a variety of privacy issues and ads that are not targeted properly. Therefore, OPTIN Blockchain supported by DoGood Media, EarnHoney, and other partners then launch OPTin Network using OPTin Coin as a token or payment tool on the network.
Disclaimer: The author is not a blockchain programmer nor an investment consultant. The authors neither advise nor are responsible for the profits or losses of this investment in ICO. This paper is limited to information, not financial advice.
Background
Online advertising business is growing very rapidly. According to emarketers, Google's revenue is expected to grow 14.5% to $ 39.92 billion, Facebook grew 16.9% to $ 21.00 billion, and Amazon to $ 2 billion in 2018. Although the revenue of these online advertising giants is growing, they will tend to go down as more players in this sector. Given this, of course the online advertising sector is still very promising for new advertising companies.
Giants like Google and Facebook still do not offer an ideal service for every stakeholder. For example, the Facebook privacy scandal associated with the collection of confidential information from 87 million people from consulting firm Cambridge Analytica. The company (as well as other companies) managed to gain access to Facebook users' personal data due to various factors, including: inadequate user protection against companies involved in data retrieval, little or no oversight from Facebook developers, misuse of the Facebook API and users agree to terms and conditions that are too broad.
Furthermore, Google did not escape the controversy. Data obtained by Google is much more personal, which includes: browsing habits, locations, places that have been visited, and various user preferences are very fatal if abused by the parties who are not responsible.
What is OPTin Coin?
OPTIN Blockchain LLC who is the creator of DoGood Media-an advertising company that has stood since 2014-created OPTin Advertising Network and TOT / coin OPTin. OPTin's network will be powered by blockchain to allow token economics (tokenomics) in the online advertising industry. OPTin Network consists of:
- MyAds, a system that allows users to share data and earn paid advertisers.
- Datacube, an open-source market research system for quality information.
- Ads Marketplace, the advertising platform that connects publishers with advertisers directly.
Reasons Investment OPTin Coin
OPTIN Blockchain promises the following advantages in its platform:
- Users can choose to participate in a specific industry, they only share the data they are allowed to use.
- Transfers of data and money can be viewed publicly in a transparent manner.
- Data collection and data sharing using open-source code.
- The data collected is anonymous and encrypted so as not to interfere with the privacy of the data provider.
- Data collected is not free so there is compensation for users who want to share data.
Values of OPTin Coin (OPT)
OPTin Coin is a crypto currency that will be used for all economic transactions within OPTin Network. This pest will be implemented on the Ethereum blockchain as an ERC-20 token, with details as follows:
Information on TGE / ICO
- Name: OPTin Coin
- Symbol: OPTIN or OPT
- Standard: ERC20
- Token price: 1 OPT = $ 0.10
- Soft cap: $ 5,000,000 OPT
- Hard cap: $ 20,000,000 OPT
- Total token supply (including bonus): 430.000.000 OPT
- Start pre-sale: August 15, 2018
Bonus:
- 15-21 August 2018: 30%
- 22-30 August 2018: 20%
- 01-07 September 2018: 10%
- 08-30 September 2018: 0%
Calculating Dilution Factor
If we calculate the token allocation for buyers on pre-sale and public sale then 53.5% is a relatively small allocation. This means OPTIN Network is very confident that a large dilution factor will not affect the investor's desire to invest on this token. A portion of 46.5% of non-sold tokens indicates that this token will be valuable and a serious long-term project.
Assuming that the price of a pest token at sale is $ 0.1 (excluding bonuses), and all tokens are sold out. We can calculate the token dilution factor of 13.0% (dilution only bonus), and 53.5% (dilution bonus and other allocations). The implications of the dilution of this bonus of 13.0% are as a lower limit of "profitable" bonus percentages, so investors should buy this token at 30% and 20% bonuses for maximum profit.
Conclusion
This project has a very bright prospect, especially not many similar ICO concepts (to the author's knowledge). Perhaps a serious competitor OPTin coin is only Online.io (OIO), and even then the concept is different, and just have the same market share in the field of online advertising.
This technology will enable tokenomics that make data providers, advertisers, and publishers able to conduct mutually beneficial deals. This project involves all stakeholders with a brilliant and logical business model. However, of course it all depends on the timing, adoption, and competence of the developer team to build a quality platform.
When viewed from the validity, the author thinks this ICO NOT a scam, because:
- This project is an entity project that has been established since 2014 (DoGood Media) and supported 500,000 user base
- There is a special youtube channel and videos that are members of OPTIN Blockchain team. The channel is https://www.youtube.com/channel/UCvvlHTsC4j16EpqYs79LDHg.
- Team members with relevant expertise and degrees from reputable institutions
- OPTin Coin has a valid smart contract address at https://etherscan.io/token/0xde8893346ce8052a02606b62d13b142648e062dd.
- Have a whitepaper of good quality.
But please note because conceptually this project is a future project (long term) then you have to be patient in the face of price fluctuations that generally tend to decline. However, this coin I think is worthy of your collection.
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