Hey everybody, as you noticed i'm posting about some ICO's that i personally think that are a huge LONG TERM hodl.
So today i'm going to talk a little bit about ADBank and their objectives. I'll also talk about the team and i'll post each member linkedin/twitter so everybody can check that they are a trustworthy company. (Do not take this as advice, make your own research, i just want to spread the company word)
Token sale started: 7th December, 2017
End date: 10th January, 2018
Total supply: 1.000.000 ADB
Actual circulating supply: 388.247.926 ADB
Platform Based: Etherum
Summarizing, ADBank wants to remove the costly middlemen and to dramatically reduce the $50 billion problem of advertising fraud using advanced Artificial Intelligence technology.
By using the Adbank platform, publishers can get paid more for their content while charging advertisers less and creating a transparent ecosystem that benefits all in the industry. Existing ad platforms will be able to access cutting edge anti-fraud AI tools through Adbank’s API and powered with ADB tokens.
As you've understanded what we are talking about, i'll paste the key advantages about ADBank:
Ad fraud is dramatically reduced – Through the patent pending anti-fraud AI technology, publishers can be better protected against fraud. In 2017 alone, ad fraud was estimated to cost over $16 billion USD. If this keeps going we will reach $50 billion within the next ten years.
Eliminate the middle man – The principal goal of the platform is to allow publishers to earn more while charging less to advertisers. By getting rid of the middle men, a lot of the kickbacks and costs related to them can also be stamped out.
A transparent platform – A fully auditable, open source network built on Ethereum means users will always know what are they paying and for what service they paid.
The platform will allow people to interact with the system. Users are able to act as reviewers for the AI generated anti-fraud reports, allowing them to earn Adbank tokens (ADB). Adbank will also provide an API for various platforms and devices. The API provides cores services such as software and databases. These will manage basic elements such as accounts, ad transactions and real-time bidding, payment processing, data logging and warehousing, analytics, anti-fraud, and ETH transactions. Developers can use the API as a tool kit to build multiple products and services.
- Metadata – The system will log data and metadata of transactions and will make this available to the analytics and anti-fraud systems. The system also uses artificial intelligence to offer unparalleled insight and assist in fraud prevention.
HOW DOES ADBANK WORK?
Adbank is an advertising ecosystem built upon ethereum (ETH), through the creation of the Adbank token ADB. The core services are designed to support the creation of a multitude of products and services in a new advertising space.
Through open source technology and a publicly available API, Adbank’s technology and toolkit will give Adbank and third parties the ability to build the future of advertising. Through a combination of on-chain and off-chain services, Adbank is positioned to deliver the benefits of high-speed, low-latency, and high throughput technologies, as well as the consensus and transparency of the blockchain.
WHY DO I NEED ADBANK TOKEN? FOR WHAT CAN I USE IT?
The Adbank token (ADB) is the cornerstone of the platform that the company wants to build. Each ADB token represents an ad or ads. Publishers sell the ads to advertisers using the currency of this new ad economy. There will be a real-time ad bidding system. Advertisers are going to use ADB tokens to pay publishers. When an ad is played from an advertiser, by de automatic bidding system ADB tokens would be transfered from the advertiser to the publisher based on the results.
Publishers would earn tokens for displaying ads and would be able to hold the tokens, redeem or use for the purchase of an analytics package.
So now you know what the team is looking for, but maybe you don't like AD's and maybe you think that this is a not usefull token. Let me show you what a random guy was thinking about advertisements:
RANDOM GUY: I personally don't like any Ads. And I don't want to see any ads in decentralized world, because we don't need ads, we need truth. The centralized internet world is blocked/full of ads. Facebook, Google, Baidu all information which occupy our eyeball are 99% ads/fake.
Angelo Dodaro
ICO team member replied on 26 Dec 2017
Hi Jason, I appreciate your perspective but advertising isn't the problem, bad advertising is.
Remember that advertising is what pays for the content we all love across the web - even ICO Bench is fuelled by ad dollars. Great publishers around the world are shutting their doors because they struggle to make enough to stay afloat. We want to be their champions by paying them MORE for the same amount of traffic while charging advertisers less. This is a win-win.
Our ad network will also have a focus on penalizing advertisers that create ads that do not resonate with their target audience. Very much open to hearing your constructive feedback that benefits the entire ecosystem (advertisers, publishers AND consumers) as that will be what brings about positive change as quickly as possible.
May I respectfully ask that you reconsider our project given this info as I feel like your rating has not considered the thought, vision or team in a fair light. Happy to jump on a call if you are willing to give up a few minutes of your time.
This info is all i wanted to share and now i'll paste the TEAM components and their linkedins just to get sure they're not fake people.
Jon Gillham [[CEO / FOUNDER]] Linkedin: https://www.linkedin.com/in/jon-gillham-80912a14a/
Chiron Bramberger [[CTO / CO-FOUNDER]] Linkedin: https://www.linkedin.com/in/chironbramberger/
Angelo Dodaro [[CMO / CO-FOUNDER]] Linkedin: https://www.linkedin.com/in/angelododaro/
Leon Pereira [[CCO / CO-FOUNDER]] Linkedin: https://www.linkedin.com/in/leonpereira/
Kelsey Cole [[CBO / CO-FOUNDER]] Linkedin: https://www.linkedin.com/in/kelseycole/
ADVISORS:
Robert Lendvai [[CMO @FLIXEL INC.]] Linkedin: https://www.linkedin.com/in/robertlendvai/
Trevor Koverko [[CEO OF POLYMATH SECURITIES TOKEN]] Linkedin: https://www.linkedin.com/in/trevorkoverko/
Giovanni Lesna Maranetto [[CCO @HEDGE TOKEN]] Linkedin: https://www.linkedin.com/in/giovanni-lesna-maranetto-70688446/
Nicholas Kusmich [[WORLD'S #1 FACEBOOK ADS EXPERT]] Linkedin: https://www.linkedin.com/in/nicholaskusmich/
Rosalyn Foltz [[SECURITY EXPERT]] Linkedin: https://www.linkedin.com/in/rosalyn-foltz-cissp-65281030/
Richard Baker [[INTELLECTUAL PROPERTY / PATENT LAWYER]] Linkedin: https://www.linkedin.com/in/richardabakerjr/
Daniel Shapiro [[PHD - ARTIFICIAL INTELLIGENCE EXPERT]] Linkedin: https://www.linkedin.com/in/dcshapiro/
Kent Koren [[CREATIVE DIRECTOR @VAYNERMEDIA]] Linkedin: https://www.linkedin.com/in/kentkoren/