Collection of no more than EUR 8 million, mandatory KYC/AML procedures, and joint control over the market with due account taken of the laws of each country - that is how Europe sees the possible future of ICOs. Members of the European Parliament are currently drafting the regulatory and legal framework for initial coin offerings. The nuances will, of course, be up for debate, but the adoption of simple, understandable, and most importantly UNIFORM rules and regulations for ICOs and cryptocurrencies is absolutely correct and the only smart move for the European bureaucrats. Today ICO standards are essential not only for Europe, but for other regions of the world as well. The cryptocurrency market’s time in the gray zone is ending. Market participants not only recognize the need for regulation, but are eagerly awaiting decisive action by government authorities in this regard. The faster a level playing field is established, the quicker the European economy will feel the effects of development of the crypto industry.