Czech Republic-based Alza is the largest retailer in the country and neighboring Slovakia. Primarily operating in Central and Eastern Europe including Austria, Germany and Britain, Alza is also seeing expansion plans take shape toward Western Europe. Altogether, the retailer enables deliveries to 25 EEA countries including the UK.

Last month, Alza began accepting bitcoin, citing ‘numerous requests’ from customers asking to enable the cryptocurrency as a method of payment. Alza also installed Bitcoin ATMs in its physical retail storefronts in Prague and Bratislava.

The move to enable bitcoin payments has proved a resounding success, with 4% of all payments made via bitcoin since the launch. That’s a significant number for a retailer which recorded €644 million in turnover last year.

‘During the first month of its introduction across the European e-shop network, a staggering 4% of all payments were made in BTC,” Alza stated in an email to CCN.

Jaromír Řánek, electric car project manager at Alza.cz stated:

"The newest Teslas are now available online from only 50 bitcoins. We want our customers to be able to purchase them as easily as they would a smartphone.”

Source/more: https://www.cryptocoinsnews.com/european-retail-giant-alza-will-deliver-your-tesla-tomorrow-for-bitcoin/